The Apple Cart: S5, E1: How to Embrace the Four Fears of Business Ownership for Growth and Success

Welcome to The Apple Cart; the podcast for creative disruptors, disruptive creators and anyone who wants to do things differently in business. In this episode, your host, Gudrun Lauret, is joined by Mark Franklin. Mark shares talk about how to overcome the four fears of business ownership to grow, succeed and be happier and more fulfilled. He explains how he became the Four Fears guy, how he wrote his book, why he recommends having a coach and what he loves about attending business conferences. Mark also talks about the problems with negative self-talk, why we all struggle to believe in ourselves and how to manage that uncertainty, and how to take the next step to growth even when you don't feel like you can. Timestamps 01:54 – 04:57: Mark’s previous experience 06:26 - 10:10: The dangers of negative self-talk 11:04- 13:21: Why business owners feel unsuccessful 14:27 - 17:30 What to do when you don’t feel ready to take the next step 17:52 – 20:00 Why Mark’s book is interactive 20:20 – 21:55: The writing process 22:44 – 24:18: The benefits of having a coach 26:57 - 28:41: Why it’s good to be part of a business community 32:42 - 33:36: How to be more creative Useful Links Mark’s website Connect with Mark on LinkedIn Buy a copy of Mark’s book Interview with Susanna Reay Marketing conference: You Are The Media Creator Day Marketing conference: Atomicon