The Apple Cart: S5, E5: The Unexpected Positive Impact of Storytelling on Business and Life

Welcome to The Apple Cart; the podcast for creative disruptors, disruptive creators and anyone who wants to do things differently in business. In this episode, your host, Gudrun Lauret, is joined by Pollie Rafferty.Pollie is known globally as the Speakers Storyteller, she is a neurodiverse entrepreneur, best-selling author, storyteller, international speaker, and founder of Change the Script.Pollie discovered performance storytelling in 2004. Whilst she was overcoming crippling anxiety, she performed regularly and ran her own storytelling circle. As a lifelong learner Pollie noticed a difference with speakers that really inspired, informed and interested her, these were the storytellers! Since then Pollie has spent years researching storytelling and Narratology. Pollie is a trained youth worker, has a diploma in narrative therapy and a psychology Cert HE Pollie has used her unique perspective to create Change the script and the STAR storytelling system, teaching female speakers and women in business how to harness the power of storytelling. Pollie explains narrative therapy, how we can reframe the stories we tell ourselves so we can feel more positive and make changes, and how societies have used stories as lessons for thousands of years.She also describes the process of working with her, how to find your stories and how they fit in with your overall marketing. Plus she talks about being part of a collaborative book.Timestamps02:02 - 08:20: Pollie’s past experiences08:42 - 14:07: The power of stories14:36 - 15:37: The process of working with Pollie15:44 - 16:01: How stories fit in with your marketing16:05 - 25:36: What is narrative therapy?26:18 - 29:46: Tips for finding your stories29:53 - 33:32: About Pollie’s books33:39 - 33:52- How to be more creativeUseful LinksVisit Pollie’s websiteConnect with Pollie on LinkedIn Follow Pollie on InstagramLike Pollie’s Facebook pagePodcasting community: The PodRoomNational Youth Association