The art of generating actionable insights to support critical investment decisions with John Ziegler

This latest episode of Now that’s Significant, has host Michael Howard, the head of marketing at Infotools, interviewing John Ziegler, CEO of Acclaro, a consulting firm that delivers targeted insights for the investment sector. Acclaro helps middle market clients in the M&A ecosystem focus on the right companies and helps management teams focus on the best options for growth, post-close. In his role, John uses his deep experience in management consulting to drive Acclaro’s strategic direction, focusing on the firm’s continued transformation. In this episode, we give market researchers some inspiration for broadening their approach to their insights operations, particularly in light of the rise in data quality and fraud issues the sector is facing, which even includes the removal of incentives! While Acclaro's sweet spot is in merger and acquisition space, there are definitely some learnings that can be applied for other industries as well. We hope you enjoy the show. This latest episode of Now that’s Significant, has host Michael Howard, the head of marketing at Infotools, interviewing John Ziegler, CEO of Acclaro, a consulting firm that delivers targeted insights for the investment sector. Acclaro helps middle market clients in the M&A ecosystem focus on the right companies and helps management teams focus on the best options for growth, post-close. In his role, John uses his deep experience in management consulting to drive Acclaro’s strategic direction, focusing on the firm’s continued transformation. In this episode, we give market researchers some inspiration for broadening their approach to their insights operations, particularly in light of the rise in data quality and fraud issues the sector is facing, which even includes the removal of incentives! While Acclaro's sweet spot is in merger and acquisition space, there are definitely some learnings that can be applied for other industries as well. We hope you enjoy the show. *** Infotools Harmoni is a fit-for-purpose market research analysis, visualization, and reporting platform that gives the world’s leading brands the tools they need to better understand their consumers, customers, organization, and market. Established in 1990, we work with some of the world’s top brands around the world, including Coca-Cola, Orange, Samsung, and Mondelēz. Our powerful cloud-based platform, Harmoni, is purpose-built for market research. From data processing to investigation, dashboards to collaboration, Harmoni is a true "data-to-decision-making" solution for in-house corporate insights teams and agencies. While we don't facilitate market research surveys, we make it easy for to find and share compelling insights that go over-and-above what stakeholders want, inspiring them to act decisively. One of the most powerful features of Harmoni is Discover is a time-tested, time-saving, and investigative approach to data analysis. Using automated analyses to reveal patterns and trends, Discover minimizes potential research bias by removing the need for requesting and manually analyzing scores of cumbersome crosstabs – often seeing what you can’t. Discover helps you easily find what differentiates groups that matter to you, uncover what makes them unique, and deliver data points that are interesting, relevant, and statistically significant, plus see things others can’t. Add to all this an impending GenAI feature, and you have an extremely powerful, future-proofed tool. Feel free to check out our platform and services at www.infotools.com