The Art of Public Relations

How do you organise a publicity stunt, how do you deal with being doorstepped and what do you do if you think your reputation has been trampled on by an errant journalist? Andrea Catherwood speaks to a panel of experts from PR and journalism who shed light on the art of public relations. Guests: Alan Edwards is the founder of the Outside Agency which has looked after many celebrities from the world of music and entertainment including the Rolling Stones, The Spice Girls and David Beckham. Keren Haynes is a former TV journalist who runs PR company Shout! Communications Ian Gregory is Managing director of Abzed which has represented clients from the fracking industry, e-cigarettes and grouse shooting. Polly Curtis is the Former Editor in Chief of Huff Post UK. Producer: Steven Williams