The Art of the DM: Selling Smarter, Not Harder episode artwork

EPISODE · Jun 8, 2025 · 23 MIN

The Art of the DM: Selling Smarter, Not Harder

from Sales For The Nigerian Business Person: The Sales and Marketing Blueprint · host Tavershima Ayede

Are you using social media DMs to connect with potential clients, but not seeing the results you hoped for? You might be making some common mistakes that are actually pushing people away.In my latest podcast episode, I dive into how NOT to sell your services or products using social media direct messages. Here are a few critical pitfalls to avoid: * Don't send novels: Most people read DMs on mobile devices and just skim. Keep your messages concise and to the point. * Ditch the assumptions: Avoid making broad guesses about who you're reaching out to. A personalized approach is always more effective. * Stop "talking at" people: The goal isn't to deliver a monologue. Instead, focus on lulling them into a conversation. Ask questions, listen to their responses, and genuinely try to understand their needs before you even think about pitching.Effective social selling through DMs isn't about pushing your agenda; it's about building relationships. Learn how to turn your DMs into valuable dialogues that lead to genuine connections and, ultimately, sales.#SocialSelling #DMTips #SalesStrategy #BusinessTips #DigitalMarketing

Episode metadata supplied by the publisher feed · Published Jun 8, 2025

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The Art of the DM: Selling Smarter, Not Harder

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