"The Beauty & The Beast"- Building a Prospecting Machine - Tillmann Horn | EP 06

from Funky Flywheels Show – der Podcast für B2B SaaS- & AI-Founder zwischen 1–10 Mio. ARR. · host Bjoern W.Schäfer

Feedback, please 👋Imagine you start your job as an AE - and suddenly find yourself building the entire outbound-motion of the company.Sounds crazy? Well that's what Tillmann Horn did. He started as a full cycle account executive and then built up the entire outbound motion. Now, he is leading the outbound SDR & Inbound BDR motion in DACH & international markets for Xentral.We talked about how to combine an underlying data suite (sourcing & analytics) with smart sales engagement technology and aligning marketing with sales - focusing all go-to-market efforts on annual recurring revenue.Have a cold drink and enjoy this episode.Tillmann on LinkedInXentralSupport the show- - -Folge Björn W. Schäfer auf Linkedin: www.linkedin.com/in/bjoernwschaefer Hier kannst Du seinen GTM-Bestseller Funky Flywheels 🕺💃 bestellenDeutsch: https://amzn.to/3Sgi8qkEnglisch: https://amzn.to/4g2Ly4914 Tage kostenlos. Teste jetzt Björn's neue Software: funkybont.com

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This episode was published on July 24, 2023.

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