The Biggest Challenges of Scaling a Service Company: Growth Lessons from the CEO of a PR Agency

Early entrepreneurs often underestimate the importance of understanding both the craft and the business side of things. For example, they might enjoy doing PR, but they don’t know how to run a PR agency. That small gap is what differentiates an entrepreneur from a business leader.   Today’s guest for Coffee with Closers found herself facing similar challenges. She had to learn a lot in the process of building her own company, but everything turned out fantastic.   Meet Nicole Morgan – public relations, marketing & creative expert, and CEO at Resolute PR. She is also a board member of the Tulsa Ballet and serves as an advisor to several small business and entrepreneurial organizations, including 36 Degrees North, the Tulsa Regional Chamber Small Business Connection, and ACT Tulsa.   Coming up in this episode:    ►What it takes to become a visionary leader rather than a doer in your organization;  ►Why it’s important to have a hierarchy in the team and give authority to your employees;  ►How to set up a remote team and keep operating when you are forced out of the office;  ►Why culture and vision are extremely important for a growing organization, and more.    Tune in!