EPISODE · Nov 3, 2025 · 5 MIN
The Booking Table Hack: How to Market at Other People’s Events
from Estheticians in Business · host Allyson Steinberg
In this episode, Allyson shares her go-to strategy for getting more visibility without the stress of hosting your own events: borrowing someone else’s audience.Whether you’re introverted, booked solid, or just not in the mood to plan an event from scratch — this method is simple, collaborative, and totally doable this week.✨ Why you don’t have to host your own eventLeverage other people’s audiences who already gather your ideal clientsThink: boutiques, gyms, yoga studios, coworking spaces, mom groups, local markets, and more✨ What to say when asking to join an event“Hi, I’m a local esthetician and I’d love to support your event! Could I set up a small table to share my services and offer a giveaway?”✨ What to bring to your booking tableService menu or QR code to bookDiscount cards or giveaway entryOptional: spin wheel, treat samples, or booking incentives✨ How to follow up (so leads don’t go cold)Use a clipboard, iPad, or QR code to collect names, emails, and phone numbersWithin 24–48 hours, send a message:“It was so great meeting you at [event name]! You didn’t win the giveaway, but I’d love to offer you this special spot…”✨ Why this works:This is low-pressure, high-impact marketingYou’re getting in front of warm leads who are already showing upIt turns awkward selling into genuine connection
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The Booking Table Hack: How to Market at Other People’s Events
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