The Broadcast: Exploring the Promotional Products Opportunity

from Impressions Xchange · host Dan Marx

The promotional products market is huge, amounting to more than $26B in revenue annually in the United States alone. And while promo represents a significant opportunity for print service providers. In this episode Theresa Hegel, Executive Editor, Special Projects & Sustainability with ASI, the Advertising Specialty Institute, illustrates the opportunity.

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This episode is 30 minutes long.

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This episode was published on February 1, 2026.

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