The Career Success Formula - with Brandon Busteed (CEO of Edconic) episode artwork

EPISODE · Feb 10, 2026 · 1H 2M

The Career Success Formula - with Brandon Busteed (CEO of Edconic)

from The Harlan Cohen Podcast · host Harlan Cohen

In this conversation with Brandon Busteed, founder of Edconic and former head of education research at Gallup, we explored what really matters when it comes to career success after college. Brandon shared groundbreaking findings from the Gallup-Purdue Index, revealing that only 22% of college graduates had a mentor who encouraged their goals and dreams. We discussed his own non-linear journey from Duke athlete to class president to entrepreneur, and how he learned to reframe failure as fuel for growth. Brandon emphasized that picking your manager is more important than picking your company, challenged students to look beyond Fortune 500 firms to small and medium-sized enterprises where they can make real impact, and urged everyone to focus on relationship-rich experiences and work-integrated learning during college. His advice is clear: success isn't just about the paycheck or the brand name. It's about doing meaningful work that uses your unique talents every single day. * * * * * * * * * * Are you a parent of current or soon-to-be college student? Are you a student? Join BEST FIRST YEAR, Harlan's College Success Coaching Community for High School & College Parents (and students) Use code Pod15 at checkout and get 15% off a 12 or 18 month membership. Tap here: https://courses.bestfirstyear.com/courses/your-first-course The Harlan Cohen Podcast is available on Spotify, Amazon, Apple Podcasts, Pandora, or wherever you listen to your podcasts.  Subscribe and listen to Harlan’s podcast here: iTunes: https://podcasts.apple.com/us/podcast/the-harlan-cohen-podcast/id1531004466 Amazon: https://music.amazon.com/podcasts/b5f3901f-d7b6-4f73-b183-8a5e10c4423a/the-harlan-cohen-podcast Spotify: https://open.spotify.com/show/28gSjxL3CmmL6U9lpDDlCA Podbean: https://harlancohenpodcast.podbean.com/ SUBSCRIBE ON YOUTUBE:  www.youtube.com/@HelpMeHarlan   Instagram:   https://www.instagram.com/harlancohen/ TIKTOK: https://www.tiktok.com/@helpmeharlan?... Facebook:   https://www.facebook.com/harlan.cohen/ LinkedIn:   https://www.linkedin.com/in/harlancohen Twitter:  https://x.com/HarlanCohen Website: https://www.HarlanCohen.com About Brandon: Brandon Busteed, CEO of Edconic, is a leading expert on work-integrated learning. Edconic provides students with transformative industry-immersive experiences in partnership with iconic organizations. Links: Check out Edconic's industry-immersive experiences: https://edconic.com/  Brandon's LinkedIn: https://www.linkedin.com/in/busteed  Contributor / Forbes: https://www.forbes.com/sites/brandonbusteed/ Link to an article on the Gallup-Purdue Index Big 6 College Experiences: https://news.gallup.com/poll/182306/big-six-college-experiences-linked-life-preparedness.aspx  Chapters: 00:00:00 - Introduction  00:02:19 - Defining Success: Beyond Money and Titles  00:04:23 - The Gallup-Purdue Index: What Predicts Career Success 00:08:44 - Relationship-Rich Experiences in College  00:10:19 - Work-Integrated Learning: The Missing Link  00:12:17 - Pick the Professor, Not the Class  00:18:37 - Brandon's Non-Linear Career Journey  00:22:40 - Reframing Failure as Opportunity  00:28:19 - Learning to Be Motivated by Failure  00:34:55 - Starting Outside the Classroom: From Idea to Business  00:41:38 - Why Young Adults Need More Work Experience  00:43:35 - How to Explore Career Options Early  00:46:26 - Interview Question: What Are You Great At?  00:50:20 - The Most Important Question: Who's Your Manager?  00:54:42 - Manager Feedback Matters More Than You Think  00:56:32 - Small Companies vs. Fortune 500: Hidden Opportunities  01:01:00 - Closing Thoughts   THE HARLAN COHEN PODCAST New York Times bestselling author Harlan Cohen has candid conversations with top experts, and leading influencers. Guests share their greatest victories, devastating setbacks, and most valuable advice to help listeners dream big and take action. Hosted by Harlan Cohen, New York Times bestselling author, and speaker. Harlan is the founder of Best First Year, and has over 1 million books in print. His live events, books, programs, and workshops have reached millions of people and changed countless lives.

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