The Customer Journey: Expectation vs. Reality

from B2B Growth · host Sweet Fish

In this installment of our deep dive into demand generation, Lesley Crews talks with Sam Kuehnle, Director of Demand Gen at Refine Labs. They discuss:Lead gen vs. demand genReality of the customer journeyThe importance of case studiesBest demand gen practices

Episode metadata supplied by the publisher feed · Published Apr 6, 2021

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The Customer Journey: Expectation vs. Reality

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