The Dealer Marketing System: Move Aged Units, Build Offers, Run Ads That Convert

If you want to sell more units, stop chasing random marketing ideas.Build a system.In this solo episode, I walk through an evergreen marketing framework for powersports dealers to move major units faster, protect margin, and create more repeat business. We cover inventory merchandising, first party data, equity mining, paid ads, organic content, community, service driven opportunities, and how AI can increase speed and consistency.Key topicsInventory age buckets and a weekly standup that forces movementGiveaways that build your list and create buyers even when they do not winMining your sold list and service ROs for trade opportunitiesGoogle intent campaigns and Meta inventory catalog adsThe offer formula that makes promos work year roundA 7 day challenge to implement the system immediatelySponsor: dealers.motohunt.comConnect with Jacob: https://www.linkedin.com/in/jacob-b-berry/Check us out on Youtube: https://youtube.com/@dealershipfixit?si=eOzwfr1XoIzQdp9v