The Decision Shift You Must Make to Scale Your Business {1.20.26} episode artwork

EPISODE · Jan 20, 2026 · 6 MIN

The Decision Shift You Must Make to Scale Your Business {1.20.26}

from The Goal Getter Guide with Jen Laffin · host Jen Laffin

Many business owners stay stuck not because they lack strategy, skill, or ambition, but because they keep making decisions that match the business they have now instead of the business they want to build.In this episode, Jen breaks down the subtle but powerful decision patterns that quietly keep businesses capped at their current revenue range. She explores why “playing it safe” often looks responsible but actually delays growth, and how learning to decide from your future business changes everything.This is a grounded, honest conversation about leadership, self-trust, and what it really takes to grow.What You’ll Learn in This Episode:Why decisions based only on your current capacity, revenue, or confidence preserve the present instead of creating the futureThe difference between letting your present self vs your future self lead business decisionsWhy “I can’t do that yet” often sounds responsible but keeps you stuckHow confidence is built after decisions, not before themThe questions to ask when facing growth opportunities instead of defaulting to fearWhy every business decision is a vote for the leader you’re becomingHow aligned investments accelerate growth when fear is no longer driving the decision makingMentioned in This EpisodeGoal Getters Club – a space where business owners learn to make future-focused decisions, build self-trust, and follow through consistently. Learn more at www.jenlaffin.com/ggc.Thank you for listening! Follow the Show ~ If you enjoyed today's episode,  please follow The Goal Getter Guide Podcast so that new episodes are delivered automatically to your favorite podcast feed. Want more? Join The Momentum Room, Jen's small group program for service-based small business owners who want to turn their avoidance into action. Learn more here.Looking for 1-to-1 support? Jen works with a few high-level entrepreneurs at a time. Schedule a time to chat with her here.Visit Jen's website by clicking here.

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Many business owners stay stuck not because they lack strategy, skill, or ambition, but because they keep making decisions that match the business they have now instead of the business they want to build. In this episode, Jen breaks down the subtle but powerful decision patterns that quietly keep businesses capped at their current revenue range. She explores why “playing it safe” often looks responsible but actually delays growth, and how learning to decide from your future business changes e...

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The Decision Shift You Must Make to Scale Your Business {1.20.26}

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This episode was published on January 20, 2026.

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