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EPISODE · Oct 15, 2025 · 42 MIN

The Essential WordPress Stack for Agencies

from Agency Action · host WP Minute

In this episode of The WP Minute’s Agency Action, Kurt von Ahnen and Toby Cryns discuss their WordPress agency experiences. The guys focus on their tech stack, project delivery methods, and plugin preferences. They emphasize the importance of filtering plugins, effective team dynamics, and managing SaaS subscriptions. The conversation also touches on backup solutions and community-building tools, providing insights into the operational aspects of running a WordPress agency. Kurt and Toby also discuss various aspects of running a business, including evaluating tools and expenses, choosing the right project management systems, the importance of transparency in business operations, effective proposal writing, and understanding business expenses and insurance. They share personal experiences and insights on how to manage a successful agency while being mindful of costs and operational efficiency. Takeaways: Having a dedicated marketing team can streamline project delivery. Choosing the right hosting provider is crucial for website performance. Backup solutions should be independent of hosting services to avoid single points of failure. Community-building tools like Lifter LMS are essential for client projects. Investing in the right tools can lead to better project outcomes. Understanding client needs is key to selecting the right plugins. Effective team dynamics can enhance project delivery efficiency. Using tools like Descript and SweetDash can streamline business operations. It’s important to evaluate whether multiple tools are necessary for the same function. Frugality in business should be balanced with efficiency and effectiveness. Tracking time on projects can provide valuable insights for future estimates. Transparency with employees about finances can be tricky but necessary. Understanding the costs associated with running a business is crucial for sustainability. Business insurance is essential to protect against unforeseen circumstances. Proposal writing can be simplified with the right tools and templates. Client communication is key to managing expectations and project scope. Entrepreneurship requires hard work and a willingness to take risks. Important Links: Kurt’s Agency: Mañana No Mas Toby’s Agency: The Mighty Mo! Follow Kurt & Toby: LinkedIn: Kurt | Toby Agency Action Podcast: thewpminute.com/subscribe

Episode metadata supplied by the publisher feed · Published Oct 15, 2025

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The Essential WordPress Stack for Agencies

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How long is this episode of Agency Action?

This episode is 42 minutes long.

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This episode was published on October 15, 2025.

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