The Fitness Industry Is Selling You a Feeling Not a Result

Send Nathalia a Text Message!Someone paid $150,000 for Picasso's paint palette. Someone paid $6 million for Kurt Cobain's guitar. Neither of them became the artist.Sound familiar?In this episode I am breaking down why the fitness industry profits from making you feel like the right product is standing between you and your goal - and why that belief is costing you results.In this episode, we cover:why buying fitness products creates a feeling of progress without creating anywhat Tangibility Bias is and how the wellness industry exploits itwhy Peloton grew 113% during the pandemic and people still gained weightwhy a physical product is actually a riskier investment than coachingwhy no gadget or supplement can make you consistenthow a member built her best physique ever with two dumbbells and resistance bandswhat actually closes the gap between knowing what to do and doing itthe one question to ask yourself before you spend another dollar on anythingThe fitness industry is selling you the dopamine hit of the purchase. Not the result. This episode is the honest conversation that comes after that realization.Connect with NathaliaApply for the Powerhouse Academy Get my favorite pre-workout HERE InstagramLinkedInFacebookWebsite