The Future of Caregiving at Work with Wellthy’s Lindsay Jurist-Rosner

Lindsay Jurist-Rosner is the Co-Founder and CEO of Wellthy, the market-leading care concierge company transforming how families navigate care for themselves and their loved ones. Two million people currently have access to Wellthy through major employers and health plans—including Best Buy, Cisco, Hilton, and Meta—and the company now employs more than 300 specialists supporting family caregivers every day.Driven by her own 28-year caregiving journey for her mother, Lindsay set out to build the very resource she wished existed. Today, Wellthy is widely recognized for its innovation: in 2023, it earned a spot on Fast Company’s “Most Innovative Companies” and “Top 10 Most Innovative Workplace Companies” lists, and Lindsay was named to Inc. Magazine’s “Female Founders 200.”Before launching Wellthy, Lindsay worked in advertising technology and media, leading marketing, product, and sales teams. She holds an MBA from Harvard Business School and a BA in Economics–Operations Research from Columbia University. Her writing has appeared in Fortune, Good Housekeeping, and Employee Benefit News, and she has spoken at major events including CES. She also serves on the Board of Hilarity for Charity (HFC), founded by Seth and Lauren Rogen. Lindsay lives in New York City with her husband and four children. Episode Highlights: [0:00] – Lindsay shares the ROI insight that’s reshaping how employers view caregiving support. [1:39] – We open the episode and welcome listeners from around the world. [2:32] – Introducing Lindsay and why we’ve talked about her for years. [2:53] – Lindsay’s personal story about becoming a dog parent through caregiving. [5:35] – Lindsay walks us through her 28-year caregiving journey with her mom and how it inspired Wellthy. [8:30] – Zack asks what pushed Lindsay to build Wellthy at scale. [10:13] – Breaking down what Wellthy actually does—and how it’s evolved globally. [14:48] – How Wellthy balances technology with the irreplaceable human side of caregiving. [17:44] – Why human empathy still sits at the center of care concierge support. [18:51] – The growing role of employers in caregiving benefits and organizational challenges. [19:59] – The Harvard ROI study: what the data revealed and why it’s “profound.” [26:33] – Shout-outs to innovative employers leading the way in caregiver support. [31:08] – Lindsay’s vision of a “care utopia” and what the next decade may hold. [34:31] – Why customized caregiver benefits matter—and why so many programs remain underused. Links & Resources:·         Lindsay’s Caregiver Story: https://wellthy.com/about·         Wellthy: https://wellthy.com·         Lindsay at National Alliance for Caregiving’s Caregiver Nation Summit: https://www.caregivernationsummit.org/agenda/·         Harvard Business School ROI Report using Wellthy data: https://www.hbs.edu/managing-the-future-of-work/research/Pages/healthy-outcomes.aspx·         Cisco – Best Places to Work: https://www.greatplacetowork.com/certified-company/1000064·         Hilton – Best Places to Work: https://www.greatplacetowork.com/certified-company/1000367·         UPS