The Future of CPG: Why Collectibility and Clean Ingredients are Winning episode artwork

EPISODE · Apr 10, 2026 · 21 MIN

The Future of CPG: Why Collectibility and Clean Ingredients are Winning

from The GaryVee Audio Experience · host Gary Vaynerchuk

In this episode of the GaryVee Audio Experience, I talk about my newest venture into the CPG world with Very Luckee Gummies. I discuss my thesis on how collectibles will revolutionize consumer products and why I’m doubling down on live social shopping platforms like TikTok Shop and Whatnot. I also share my philosophy on "micro-quitting" and why self-awareness is your greatest asset in business. You’ll learn about:The Intersection of Collectibles and CPGMy Philosophy on Micro-Quitting vs. Macro-QuittingHow to Scale a Brand via Live Social ShoppingWhy "Humanity" is the Best Marketing for Small Businesses

Episode metadata supplied by the publisher feed · Published Apr 10, 2026

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The Future of CPG: Why Collectibility and Clean Ingredients are Winning

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