The Future of Sales Is Human ft Chris Booth

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-chris-b Episode Summary:In this episode, Ben Reed sits down with Chris Booth, Founder & CEO of Charm, to discuss authenticity, entrepreneurship, leadership, AI, and GTM engineering. Chris shares why elite performance comes from small optimizations, how authenticity drives better sales outcomes, and why self-awareness and focus are critical for business success. The conversation covers personal branding, AI tools, entrepreneurship, and building leverage in business and life.What you'll learn:Why elite performance is built through the accumulation of small improvementsHow authenticity, self-awareness, and personal branding drive stronger sales and leadership outcomesWhy sales, relationship-building, and entrepreneurship share the same foundational principlesThe opportunities and risks of AI, GTM engineering, and automation tools like Clay and Claude CodeHow constraints, leverage, and a focus on meaningful impact create long-term business successFeatured Guest:Chris Booth, Founder & CEO of Charm, GTM strategist, entrepreneur, mentor, and advocate for authentic leadership and business growth.Host:Ben Reed, Host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:01:00] The power of small optimizations in elite performance[00:04:00] Authenticity, sales, and personal branding[00:08:00] Self-love, leadership, and business growth[00:13:00] Lessons from entrepreneurship and relationship building[00:15:00] The evolution of personal brands in modern business[00:22:00] Why GTM agency owners share similar personality traits[00:27:00] Claude Code, Clay, and the future of GTM engineering[00:33:00] Creativity, constraints, and building leverage[00:42:00] Choosing the right business leverage at the right time[00:47:00] Chris's message to humanity: "Spread Love"Connect with Chris:LinkedIn: https://www.linkedin.com/in/%F0%9F%A7%99-christopher-booth-216072127/ Website: https://hirecharm.comFollow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-chris-b

NOW PLAYING

0:00 52:54

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

Solving for Change MOBIA Technology Innovations Solving for Change welcomes business and technology leaders to share stories of bold business transformation within complex organizations. In an era when technology and markets are changing around businesses, the key to staying competitive is to evolve in response to those changes. MOBIA’s Mike Reeves and Marc LeBlanc investigate business transformation, deconstructing the challenges, ambitions, and market disruptions that drive companies to embark on transformation journeys, and exploring their unique approaches to achieving meaningful outcomes. What sparks leaders to pursue business transformation? How do they overcome the challenges along the way? What are the keys to creating enduring change? Through in-depth conversations with business and technology leaders, Mike and Marc answer these questions and explore how businesses evolve by pulling four key transformation levers: people, process, technology, and culture. Wild WinsDay Wild WinsDay Pump the hump with WILD WINSday 🐪💪: Your 3-minute weekly video boost for leadership, sales, marketing, and business breakthroughs to WIN the day! NEWMORROW SESSIONS - A PodCast Series on the Future of Hospitality Mario C. Bauer, Florian Schneider, Axel Weber & Dr. Tillman Bardt The Newmorrow PodCast is more than a podcast — it's a platform for open dialog on the future of our business, a platform for those building what doesn’t exist yet. Here, we share and embrace our passion for the hospitality industry, but we won’t romanticize the journey. We ask the tough questions, confront uncomfortable truths, and prepare for a future that resists easy answers. We believe that the tougher and wilder times become, the more openly, honestly and humanely people need to talk to each other and act together. We believe, openness, togetherness, and truthfulness should also be cornerstones of a professional community to develop our utopian idea of „open source“. This is a space where visionaries don’t just imagine the future — they wrestle with the paradoxes that shape it: success vs. happiness, data vs. instinct, stability vs. reinvention. Join leaders, entrepreneurs, and thinkers as they share not what made them — but what’s actively shaping them, now and next. So tune in Leading From All Sides Abbie Mirata Discover the various styles of leadership, from leading at the forefront to steering from behind, rising to the top or empowering from the bottom. We'll explore horizontal and vertical leadership, leading through your brand, and even leading in your most intimate relationships. Join me in engaging conversations with special guests who are leaders in their careers, communities, and families. Gain insights, perspectives, and invaluable lessons that challenge traditional notions of what it means to lead.

Frequently Asked Questions

How long is this episode of NextGen Sales Leaders?

This episode is 52 minutes long.

When was this NextGen Sales Leaders episode published?

This episode was published on May 30, 2026.

What is this episode about?

Can I download this NextGen Sales Leaders episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.

URL copied to clipboard!