NextGen Sales Leaders

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jay-clay-bhandari Episode Summary: In this episode, Ben Reed sits down with Jay Bhandari, GTM Engineer at Clay, to unpack how one of the fastest-growing companies in sales tech helped create an entirely new category: GTM Engineering. Jay shares his journey from private equity and startups into the world of Clay, while Ben and Jay explore the rise of AI-powered revenue systems, the RevOps vs GTM Engineer debate, Clay’s explosive growth strategy, and the future of SaaS in an agentic AI world. They also discuss Claude Code, vibe coding, product complexity, and why having fun may be the most important career lesson of all.What you'll learn:How Jay transitioned from Wall Street and private equity into GTM EngineeringWhat a GTM Engineer actually does and why the role is growing rapidlyThe differences and similarities between GTM Engineers and RevOps professionalsHow Clay built a category-defining brand and product-led communityWhy orchestration and enrichment are transforming modern pipeline generationThe truth about Claude Code, vibe coding, and AI software hype cyclesWhy building scalable software is harder than most people thinkHow AI should augment sales teams instead of replacing core systemsWhy creativity is a competitive advantage in go-to-market strategyJay’s personal philosophy on career growth, fulfillment, and having funFeatured Guest: Jay Bhandari, GTM Engineer at ClayHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:01:00] Jay’s path from private equity to startups [00:03:00] Discovering Clay and joining as a GTM Engineer [00:06:00] How Clay built a category around GTM Engineering [00:10:00] GTM Engineer vs RevOps explained [00:18:00] Clay’s branding, creativity, and community strategy [00:25:00] Advanced Clay workflows and real customer use cases [00:27:00] Claude Code vs Clay: build vs buy debate [00:35:00] Why vibe coding has limits at scale [00:43:00] Where AI fits in modern GTM systems [00:46:30] Jay’s life advice: fun, fulfillment, and enjoying the journeyConnect with Jay:LinkedIn: https://www.linkedin.com/in/jay-bhandari-profile/ Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jay-clay-bhandari

Sponsored By RevyOps (The #1 GTM Data Management Platform):https://tinyurl.com/revyops-alex-shartsis Episode Summary: In this episode, Ben Reed sits down with Alex Shartsis, Founder of Skyp.ai, to discuss the battle between SaaS and AI in modern GTM. They break down why mass outbound is declining, where AI SDR tools fall short, and how thoughtful automation is replacing spam. Alex also shares insights on vibe coding, software complexity, and why real expertise still matters in an AI-first world.What you'll learn:- How Alex built Skyp.ai from real outbound pain points - Why mass cold email is declining but still not dead - How thoughtful AI automation beats spammy AI SDR tactics - Why most people underestimate how hard real software is to build - The difference between vibe coding prototypes vs scalable SaaS products - Why product management and subject matter expertise still matter most - How AI can help individual sellers without replacing GTM systems - The hidden complexity behind CRMs, data infrastructure, and RevOps - Why many founders are chasing hype instead of solving real problems - What the future of SaaS may look like in an AI agentic worldFeatured Guest: Alex Shartsis, Founder of Skyp.aiHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:01:00] Why SaaS and AI are colliding in GTM [00:03:00] The decline of mass cold email campaigns [00:06:00] How Skyp.ai was built from real customer demand [00:10:00] Why vibe coding creates false confidence [00:14:00] Product management vs AI-generated software [00:18:00] Where Lovable and Bolt are actually useful [00:22:00] Why subject matter expertise still wins [00:30:00] How AI should support sales reps, not replace them [00:40:00] The future of SaaS infrastructure and GTM systems [00:50:00] Final advice for salespeople in the AI eraConnect with Alex:Website:https://skyp.ai/ LinkedIn: https://www.linkedin.com/in/shartsis/ Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-alex-shartsis

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-rafael-guerreiroEpisode Summary:In this episode, Ben Reed chats with Rafael Guerreiro, Founder of Sentrion, about the future of signal-based selling, AI-driven GTM, and where SaaS is headed next. They break down how Rafael built Sentrion from real outbound pain points, why most signal tools rely on weak assumptions, and how job posting data can reveal true buyer intent. The conversation expands into a candid discussion on AI hype, vibe coding, infrastructure costs, and what the future of software may look like.What you'll learn:How Rafael built Sentrion from real outbound pain pointsWhy most signal platforms rely on assumptions instead of proofHow job postings can uncover real buying intent signalsThe difference between signal stacking vs verified intent dataWhy AI is probabilistic, and why that matters for GTM workflowsWhere “vibe coding” works and where it fails in real-world softwareThe hidden costs of AI infrastructure and data processingWhat the future of SaaS may look likeWhy human behavior may be the biggest constraint on AI adoptionFeatured Guest:Rafael Guerreiro, Founder of SentrionHost:Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:01:00] What Sentrion is and how it works[00:03:00] Why most signal tools get it wrong[00:05:30] Using job postings to identify real intent[00:08:00] Building and scaling massive data sets[00:10:00] AI vs deterministic systems explained[00:14:00] The rise and limits of vibe coding[00:20:00] SaaS trends and what survives long term[00:30:00] The economics of AI and compute costs[00:35:00] The human impact of AI on jobs and society[00:41:00] Final advice on balancing work and lifeConnect with Rafael: Website:https://sentrion.ai/LinkedIn: https://www.linkedin.com/in/rafaelsentrion/Follow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-rafael-guerreiro

-Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-mr-justin-schreiber Episode Summary: In this episode, Ben Reed sits down with Justin Schreiber to explore how AI agents are transforming B2B sales execution. Justin shares how his platform automates sales “chores,” improves win rates, and enables teams to scale without increasing headcount. They explore the shortcomings of traditional sales processes, the impact of poor CRM data on forecasting accuracy, and how AI can function as a real-time thought partner to help reps advance deals.What you'll learn: - Why traditional sales processes fail due to poor adoption - The difference between a sales process and a GTM motion - How AI can act as a real-time “sales thought partner” - Why CRM data quality is the root cause of inaccurate forecasts - How AI eliminates manual data entry and improves rep productivity - What a “revenue graph” is and why context is critical for AI success - How to increase win rates by optimizing deal execution (not just top-of-funnel) - Why the future of RevOps is shifting toward AI-native rolesFeatured Guest: Justin SchreiberHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights: [00:01:00] Introduction[00:04:00] Building sales processes from scratch vs. optimizing existing ones[00:06:00] Sales process vs. GTM motion explained[00:10:00] Why sales process adoption fails in organizations [00:18:00] How AI drives adoption without forcing reps to follow process [00:21:00] AI as a real-time deal coach and strategist [00:23:00] The importance of context and the “revenue graph” [00:27:00] CRM data quality challenges and solutions[00:33:00] The shift from UI-first SaaS to context-driven platforms [00:38:00] The rise of GTM engineers and evolving RevOps roles [00:45:00] Origin story: from forecasting to AI deal execution [00:48:00] Final thoughts on purpose, growth, and AI’s impact on humanityFollow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for insights on B2B sales, RevOps, and leadership. If you found value in today’s conversation, please leave a review.Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-mr-justin-schreiber

-Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-logan-lyles Episode Summary: In this episode, Ben Reed sits down with Logan Lyles, founder of Demand Shift, to break down how B2B companies can turn webinars into a predictable revenue channel. Logan shares his journey from running underperforming webinars to building a high-converting framework that dramatically increases pipeline generation. They dive into what most companies get wrong, how to fix webinar funnels, and the exact tactics to drive registrations, conversions, and qualified sales calls.What you'll learn:Why most B2B webinars fail to generate real pipelineThe “two-step signup process” that boosts conversions from 1–2% to 10%+How to replace the traditional thank-you page with a revenue-generating stepProven LinkedIn strategies to drive webinar registrations at scaleHow to segment and personalize follow-up using survey dataThe right balance between education and selling during webinarsCreative growth tactics like Eventbrite and partner email listsHow to structure irresistible webinar offers that convert attendees into sales callsFeatured Guest: Logan Lyles, Founder of Demand ShiftHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:01:00] Logan’s background and why webinars [00:04:00] Old vs new webinar strategies [00:06:00] The two-step signup process explained [00:10:00] Structuring high-converting survey questions [00:16:00] Driving registrations beyond organic social [00:18:00] LinkedIn thought leader ads strategy [00:27:00] Eventbrite growth hack for webinars [00:30:00] Leveraging other people’s audiences [00:45:00] Balancing education vs conversion [00:47:00] High-converting webinar CTAs [00:55:00] Final advice: your network is your net worthConnect with Logan:LinkedIn: https://www.linkedin.com/in/loganlyles/ Website: https://demandshift.coFollow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for insights on B2B sales, RevOps, and leadership. If you found value in today’s conversation, please leave a review.Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-logan-lyles

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jamesbarrellEpisode Summary:In this episode, Ben Reed chats with James Barrell, founder of Litehouse.so, about what it really takes to run a successful cold email agency today. They get into how much harder outbound has become, what's changed with deliverability, and why picking the right clients and offers matters more than ever.What you'll learn:1. How James got into cold email and built his agency2. Why cold email isn't as "cheap and easy" as it used to be3. What's actually going on with deliverability right now4. Why you need the right clients (big TAM + strong LTV) to win5. How systems and consistency make or break results6. Why most agencies struggle to grow past a certain pointFeatured Guest:James Barrell, Founder of Litehouse.soHost:Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:01:00] How James got started[00:04:30] What's changed in cold email[00:10:00] The real costs behind outbound[00:15:00] Picking the right clients[00:22:00] Niching vs staying broad[00:30:00] Why agencies struggle to scale[00:40:00] Final advice on staying focusedConnect with James:LinkedIn: https://www.linkedin.com/in/james-barrell-b92520207/Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jamesbarrell

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-derek-rahn Episode Summary: In this episode of the Next Gen Sales Leaders Podcast, Ben Reed sits down with Derek Rahn, VP of Demand Generation at LeadGenius, to explore the evolving world of B2B data and modern go-to-market strategy. Derek explains why traditional data providers are breaking down in niche markets, how custom data and first-party signals drive better pipeline, and why the future of GTM requires deeper segmentation, better attribution, and a new hybrid role: the Revenue Engineer.What you’ll learn: 1. The difference between prebuilt databases and bespoke B2B data 2. Why hyper-specific ICP segmentation beats mass outbound 3. How AI and automation have increased noise in outbound 4. Why first-party intent data is becoming a major GTM advantage 5. The limits of most GTM engineering agencies 6. Why data quality and attribution are still GTM’s biggest challengesFeatured Guest: Derek Rahn, VP of Demand Generation, LeadGeniusHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights: [00:01:04] The spectrum of B2B data providers [00:03:00] Why niche markets break traditional databases [00:09:30] Audience activation vs mass outbound [00:18:00] Personalization at the individual level [00:23:00] The collapse of commodity data [00:32:00] The attribution problem in GTM [00:41:00] Why data structure matters more than AI hypeConnect with Derek: LinkedIn: https://www.linkedin.com/in/saleschameleon/Follow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-derek-rahn

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-nickblock Episode Summary:In this episode of the Next Gen Sales Leaders Podcast, Ben Reed sits down with Nick Block, founder of RevoGTM, an agency sending over 20 million cold emails per month. They break down how high-volume outbound actually works - from scraping massive datasets and validating contacts to building infrastructure that can support campaigns at scale.The conversation also explores the future of outbound as AI agents automate more of the GTM stack, the importance of large TAMs for scalable outreach, and whether cold email agencies could eventually be replaced by fully automated platforms.What you'll learn:- How Revo GTM sends 20M+ emails per month- Why TAM size determines whether outbound can scale- How scraping, enrichment, and catch-all emails expand prospect lists- How AI is changing internal GTM operations- Whether outbound agencies will eventually be automatedFeatured Guest:Nick Block, Founder, RevoGTMHost:Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:00:36] Running outbound campaigns at 20M emails/month[00:02:12] Why TAM size determines outbound scalability[00:05:32] Google Maps scraping and building large prospect lists[00:11:00] Identity graphs and GTM data infrastructure challenges[00:20:15] The future of outbound and will AI replace GTM agencies?[00:35:08] Ikigai, purpose, and human ambition beyond automationConnect with Nick:LinkedIn: https://www.linkedin.com/in/nick-block-bb0741243/ Host: Ben Reed, host of the Next Gen Sales Leaders PodcastFollow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/ Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for expert insights on B2B sales, RevOps, and leadership. If you found value in today’s conversation, please leave us a review.Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-nickblock

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-wesleyEpisode Summary:In this episode, Ben Reed sits down with Wesley Hoang, founder of Cymate, to break down why operations, not sales, are the real bottleneck in agency growth. Wesley shares how he transitioned from FAANG software engineer to building a multimillion-dollar outbound agency, and why systems, delegation, and team culture are the true drivers of scale.What you'll learn:Why operations are the real bottleneck in agency growthHow Wesley pivoted from QA automation to lead generationThe 10-80-10 delegation rule for scaling without losing qualityWhy most agencies fail when they hire too earlyHow to build systems before bringing on a GTM engineerWhy copying viral LinkedIn content doesn't create differentiationThe hidden risks of co-founders and equity mistakesHow strong team culture compounds performanceWhy focusing on serving others reduces stress and increases long-term successFeatured Guest:Wesley Hoang, Founder, CymateHost:Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:02:00] From FAANG engineer to agency founder[00:08:07] Why startups didn't value QA automation[00:16:07] 10-80-10 rule explained for delegation[00:29:34] The "guru trap" in GTM and LinkedIn content[00:37:11] Co-founder risks and equity structuring lessons[00:51:36] viral LinkedIn content doesn't create differentiation[00:53:08] Building a team-first culture that drives retention[01:09:00] Final reflections: helping others as a life strategyConnect with Wesley:LinkedIn: https://www.linkedin.com/in/heywesley/Cymate: https://cymate.io/Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community:https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-wesley

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-steve-radford Episode Summary: In this episode of the Next Gen Sales Leader Podcast, Ben Reed sits down with Steve Radford, Founder of The Greater Sales Company and author of How to Sell. Together, they explore what truly drives effective sales conversations in a world overly focused on AI, tools, and tech stacks. Steve breaks down his principles-based approach to selling, centered on mindset, trust, win-win outcomes, and subject-matter expertise, and explains why great sales performance comes from understanding why things work, not just following a process. This episode dives deep into negotiation, credibility, discounting, and the human psychology behind high-stakes B2B deals.What you’ll learn:- Why sales fundamentals still matter more than AI and tech stacks- The core idea behind How to Sell and its focus on mindset, knowledge, and skills- Why win-win thinking is essential for sustainable sales success- How trust must scale with deal size in complex B2B sales- Why discounting often destroys credibility and leverage- How subject-matter expertise builds authority and status with buyers- The difference between being liked and being trusted in sales- Why elite sales performance is tied to personal growth and self-awarenessFeatured Guest:Steve Radford – Founder, The Greater Sales Company; Author of How to SellHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:00:26] Why “How to Sell” focuses on the human side of selling[00:01:25] Steve’s 20-year journey from field sales to sales education[00:03:46] Why foundational sales principles apply across B2B and B2C[00:05:58] Treating every conversation as a sale, even discovery calls[00:16:08] Win-win as a non-negotiable sales principle[00:30:30] Trust, gut instinct, and emotional decision-making in enterprise deals[00:38:49] Why discounting weakens positioning and credibility[00:54:06] Subject-matter expertise vs. scripts, tactics, and rapport tricks[01:00:59] Why personal development creates elite salespeopleConnect with Steve:LinkedIn: https://www.linkedin.com/in/realsteveradford/Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for expert insights on B2B sales, RevOps, and leadership. If you found value in today’s conversation, please leave us a review.Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-steve-radford

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-josh-og-sales Episode Summary:In this episode of the Next Gen Sales Leaders Podcast, Ben Reed sits down with Josh Gillespie, former Enterprise Sales Director at PandaDoc and former Head of Growth at Aomni. Josh shares his journey into enterprise sales and breaks down why disqualification, deep ICP research, and human intelligence still outperform AI-driven outbound in today’s noisy market.What You’ll Learn:- How Josh entered sales through a non-traditional career path- What enterprise sales actually looks like behind the scenes- Why most RFPs should be disqualified early- How the Zero Interest Rate Period (ZIRP) reshaped SaaS sales- Why AI has saturated outbound channels and reduced effectiveness- How top sellers gather insight humans, not bots, can uncover- Why close-lost deals are critical to long-term growthEpisode Highlights:[00:01:32] From philosophy major to first sales role at Yelp[00:03:58] Building PandaDoc from $0 in revenue[00:13:07] Equity vs. cash tradeoffs in venture-backed startups[00:17:10] Why unqualified RFPs are usually a trap[00:21:00] Enterprise sales as detective work, not pitching[00:40:53] How AI has hurt email, phone, and LinkedIn outreach[01:02:00] Learning more from lost deals than won dealsFeatured Guest:Josh Gillespie - Head of Growth at Aomni, Sales Coach & Mentor at AlwaysHired, Founding AE at PandaDocConnect with Josh:LinkedIn: https://www.linkedin.com/in/ogsalesjosh/ Host:Ben Reed - Host of the Next Gen Sales Leaders PodcastFollow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for expert insights on B2B sales, GTM strategy, growth, and RevOps. If you found value in today’s episode, please leave us a review.Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-josh-og-sales

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-teodora-v Episode Summary:In this episode of the Next Gen Sales Leaders Podcast, Ben Reed sits down with Teodora Vukasinovic, a B2B growth strategist and LinkedIn expert, to explore why there is no such thing as a perfect strategy. Teodora breaks down how over-reliance on AI, templates, and “guru frameworks” is hurting modern GTM efforts, and why deep ICP understanding, active listening, and authentic messaging are the real levers of sustainable growth. The conversation dives into market research, copywriting psychology, multichannel outreach, and why many founders get stuck scaling past the $1-5M revenue range.What You’ll Learn:- Why “perfect strategies” don’t exist in B2B growth- How AI and templated outreach are eroding trust and credibility- Why deep ICP research beats automation at every stage- How to conduct meaningful customer interviews using the Mom Test- Why messaging is psychology, not just words on a screen- How to structure multichannel outreach that actually converts- Why generic ghostwriting damages brand reputation- How self-awareness and authenticity drive better GTM decisionsFeatured Guest:Teodora - B2B Growth Strategist, founder of HotTake.lyHost:Ben Reed, Host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:01:11] Why LinkedIn gurus, templates, and frameworks fail across markets[00:06:10] How founders accidentally scale the wrong ICP[00:12:12] The danger of falling in love with your solution instead of the problem[00:28:00] Structuring effective multichannel outreach and follow-ups[00:38:37] Why AI-generated messaging kills differentiation[00:41:05] Why ghostwriting is often a waste of money and reputationConnect with Teo:LinkedIn: https://www.linkedin.com/in/teodoravukasinovic/YouTube: https://www.youtube.com/channel/UCOZuemv4x3MFoJhSXwzXV5Q Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for expert insights on B2B sales, GTM strategy, growth, and RevOps. If you found value in today’s episode, please leave us a review.Join our B2B GTM & RevOps Entrepreneur Community:https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-teodora-v

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-justin-kroegerEpisode Summary:In this episode of the Next Gen Sales Leaders Podcast, Ben Reed sits down with Justin Kroeger, Founder of HiveSight, to unpack why outbound is breaking in the age of AI. Justin shares why trust, not scale is the real GTM bottleneck, how fake personalization has eroded buyer confidence, and why familiarity and third-party credibility outperform automation. Together, they explore when LinkedIn content actually works, why early-stage founders should avoid scaling too early, and how doing things that don’t scale still drives real B2B traction.What You’ll Learn:- Why outbound reply rates are declining despite better AI tools- Why trust and believability matter more than personalization- How familiarity and third-party credibility accelerate sales- When LinkedIn content helps and when it hurts GTM efforts- Why early-stage founders should avoid automation and scale manually- How to validate offers through design partnerships- Why niche credibility beats virality in B2B markets- The hidden risks of scaling the wrong messageFeatured Guest:Justin Kroeger - Founder, HiveSightHost:Ben Reed, Host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:01:00] Why AI-driven outbound is increasing noise and modern buyer skepticism[00:04:36] Founder bias and the power of third-party credibility[00:14:17] Why viral LinkedIn content doesn’t convert in B2B[36:00:00] When founders should not invest in content marketing[47:05:00] Doing things that don’t scale to reach first revenue[59:40:00] Design partnerships and early GTM validation[01:04:22] The cost of scaling unproven messaging[01:06:00] Justin’s final advice on trust and GTM disciplineConnect with Justin:LinkedIn: https:https://www.linkedin.com/in/jkroeger123/Website: https://hivesight.so/Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for expert insights on B2B sales, GTM strategy, and leadership. If you found value in today’s episode, please leave us a review.Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-justin-kroeger

(Sponsored By RevyOps – The #1 GTM Data Management Platform): https://tinyurl.com/revyops-soheil-saeidmehr Episode Summary: In this episode of the Next Gen Sales Leaders Podcast, Ben Reed is joined by Soheil Saeidmehr, Head of Service Delivery at ColdIQ, for a deep dive into the reality behind AI, GTM engineering, and modern outbound sales.Sohail breaks down how ColdIQ scaled from roughly $70k to $800k in monthly recurring revenue, why the SDR role is changing (but not disappearing), and how AI should be used as leverage not a replacement for human judgment. The conversation covers real-world AI workflows, multi-LLM outbound systems, persona-based copy, LinkedIn distribution, and what it actually takes to win in today’s crowded GTM environment.Featured Guest: Soheil Saeidmehr – Head of Service Delivery, ColdIQHost: Ben Reed – Host of the Next Gen Sales Leaders PodcastWhat you’ll learn: - Why GTM engineers and SDRs still matter in an AI-driven sales world - Where AI truly excels in outbound and where humans are still essential - How ColdIQ uses multiple LLMs across research, enrichment, and copy - A modular approach to outbound copy by persona and function - How to think about AB testing when AI generates dynamic variants - Why judgment, taste, and context can’t be automated - How LinkedIn content compounds outbound performance - Practical advice for agencies scaling without burning cash - The importance of community and consistency in sales careersEpisode Highlights: [00:02:57] Why Humans Still Need to Stay in the Loop [00:09:38] AI's Real Capabilities vs. The Hype[00:10:11] Breaking Down Copy with Multi-LLM Workflows [00:14:07] The ColdIQ Agentic Flow System[00:17:28] Modular, Persona-Based Campaign Design[00:20:17] A/B Testing When AI Generates the Variants[00:23:59] Data Stack: Airtable, Dashboards, and Limitations[00:27:55] Scaling from 70K to 800K MRR: The ColdIQ FlywheelConnect with Sohail: LinkedIn: https://www.linkedin.com/in/soheil-saeidmehr/Website: coldiq.com Follow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for expert insights on B2B sales, GTM strategy, RevOps, and SaaS leadership. If you found value in today’s conversation, please leave us a review.Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-soheil-saeidmehr

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-hugo-m-d Episode Summary: In this episode of the Next Gen Sales Leaders Podcast, Ben Reed sits down with Hugo Millington Drake, Founder of Trigify, to unpack the real journey of building a SaaS company in today’s crowded GTM landscape. Hugo shares how Trigify evolved from an accidental automation agency into a social intent platform, why interest-based signals outperform traditional triggers, and the hidden challenges of selling software to cost-sensitive agencies. The conversation dives deep into PLG vs. sales-led growth, churn, pricing pressure, LinkedIn outbound, the rise of GTM engineers, and why most founders underestimate how hard software really is.What you’ll learn:How Trigify pivoted from an agency into a SaaS productWhy social engagement data beats traditional trigger-based signalsThe real differences between selling services vs. selling softwareWhy PLG is harder than it looks in complex GTM toolsThe challenges of churn when selling to agenciesLinkedIn outbound vs. cold email at scaleInfluencers, micro-creators, and early SaaS distribution strategiesThe truth about “GTM engineers” and no-code/AI hypeWhy founder stress is often self-inflicted and how to manage itEpisode Highlights:[00:00:48] What Trigify does and how it evolved[00:04:43] Interest-based targeting vs. traditional triggers[00:07:27] From automation agency to SaaS, selling $149 software vs. $3k retainers[00:18:41] Churn, pricing pressure, and agency customers[00:27:17] PLG, onboarding, and customer confusion[00:40:00] GTM engineers, Clay, and AI tool hype[00:54:13] LinkedIn outbound, fake accounts, and scale limits[01:11:10] Founder stress, perspective, and long-term thinkingFeatured Guest: Hugo Millington Drake – Founder, TrigifyHost: Ben Reed, Host of the Next Gen Sales Leaders PodcastConnect with Hugo:Website: https://www.trigify.io/ LinkedIn: https://www.linkedin.com/in/hugomdrake/ Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for expert insights on B2B sales, GTM strategy, RevOps, and SaaS leadership. If you found value in today’s conversation, please leave us a review.Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-hugo-m-d

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-thibault-garcia Episode Summary: In this episode of the Next Gen Sales Leaders Podcast, Ben Reed sits down with Thibault Garcia, founder of Reachly, to explore what it really takes to build a successful lead generation agency without chasing trends or hype. Thibault shares his journey from growing up in France to building a global agency from Thailand, starting on Fiverr while working a full-time corporate job, and eventually scaling, acquiring another agency, and serving clients across APAC, the UK, and the US. The conversation dives into consistency vs. trend hopping, the reality behind overnight success, agency fulfillment challenges, and why long-term thinking always wins.What you’ll learn:Why trend hopping into AI and automation often leads to failureHow Thibault validated his agency idea on Fiverr before quitting his jobThe difference between selling leads and actually delivering resultsWhy most agencies struggle after 5–8 clients and how to avoid the yo-yo effectHorizontal vs. vertical agency models and when each makes senseHow podcasts and long-form content build trust before the sales callWhy patience, repetition, and discipline matter more than speedFeatured Guest: Thibault Garcia, Founder, ReachlyHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:05:00] Building a business outside the US[00:08:50] Starting a side business on Fiverr while working full-time[00:12:00] Why trend hopping is a trap[00:14:04] Knowing when to persist vs. when to pivot[00:24:35] Acquiring another lead gen agency[00:30:00] Scaling agencies and the fulfillment bottleneck[00:43:12] Horizontal vs. vertical agency strategies[00:56:26] Clay, GTM engineers, and the future of AI in outbound[01:10:44] The long-term mindset every founder needsConnect with Thibault: Website: https://www.reachly.co/ LinkedIn: https://www.linkedin.com/in/thibault-garcia/ Follow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for expert insights on B2B sales, RevOps, and leadership. If you found value in today’s conversation, please leave us a review.Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-thibault-garcia

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-ramsey-alramahi Episode Summary:In this episode of the Next Gen Sales Leader Podcast, Ben Reed talks with Ramsey Al Ramahi, Founder of Rev Reply, about the real, unglamorous truth of building a SaaS company in today’s GTM world. They explore why lead gen agencies make demanding but powerful early customers, how post-response management and speed-to-lead drive revenue, and why founders must learn to filter feedback without losing focus. The conversation covers product management, founder-led sales, values-driven hiring, and why a little “craziness” is often a competitive advantage for modern builders.Featured Guest: Ramsey Al Ramahi, Founder of RevReplyHost: Ben Reed, host of the Next Gen Sales Leaders PodcastWhat You’ll Learn:Why post-response workflow is the new outbound edge.How lead gen agencies sharpen early SaaS products.Filtering feature requests without derailing your roadmap.Founder-led sales principles that actually scale.Using “taste” and judgment in product decisions.How core values quietly shape every GTM move.Why a little strategic craziness becomes an advantage.Connect with Ramsey:LinkedIn: https://www.linkedin.com/in/ramseyaalramahi/ Website: https://www.revreply.comFollow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-ramsey-alramahi

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-kellen-casebeerEpisode Summary:In this episode of the Next Gen Sales Leaders Podcast, Ben Reed sits down with Kellen Casebeer, founder of The Deal Lab and the community formerly known as Clay Cafe, now rebranding to GTM Cafe. Kellen shares how the community grew organically to over 1,300 highly engaged members, why the rebrand was a natural evolution, and what it reveals about where modern go-to-market teams are headed. The conversation explores community-led growth, the expanding definition of GTM, and why elite revenue execution can’t be reduced to a single tool.What you’ll learn:How Clay Cafe grew organically into a 1,300+ member GTM communityWhy the shift from Clay Cafe to GTM Cafe was inevitableWhat actually drives engagement and consistency in professional communitiesHow sales, GTM engineering, agencies, and operators are convergingWhy great GTM goes far beyond any single tool or tacticThe importance of facilitation over promotion in community buildingFeatured Guest:Kellen Casebeer, Founder, The Deal Lab & GTM CafeHost:Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:00:54] The origin story: why Kellen created Clay Cafe after going solo[00:02:05] Early growth moments and the “we hit 40 members” realization[00:03:11] The Venn diagram problem: Clay vs elite GTM[00:13:39] GTM engineers vs SDR economics[00:16:35] The core value shift: button pushers vs thinkers[00:21:25] Why most people won’t survive the shift[00:27:28] Why premium pricing requires making things look hard[00:29:35] The Porsche analogy: why restraint and simplicity signal real power[00:46:19] Taste and discernment as the real GTM skill[01:36:30] Why discernment outlives every tool and trend[01:36:30] The final takeaway: give away what you want to receiveConnect with Kellen:GTM Cafe: https://gtmcafe.comThe Deal Lab: https://www.thedeallab.io LinkedIn: https://www.linkedin.com/in/kellen-casebeer/ Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community:https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-kellen-casebeer

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-frank-sondors Episode Summary:In this episode of the Next Gen Sales Leader Podcast, Ben Reed sits down with Frank Sondors, Founder & CEO of Salesforge, to unpack how he scaled a multi-product AI sales platform to $3M ARR in 12 months, fully bootstrapped. Frank shares how he validated the idea through 40 customer interviews, closed four paying customers before writing code, and built seven products using a “compound software” approach. They dive into AI-native engineering, rapid feature velocity, the real challenges of remote hiring, and why hybrid human + AI workflows will shape the future of sales. This episode is a tactical blueprint for founders and GTM leaders building fast in competitive markets.What You’ll Learn:How Frank went from leading 50 reps to launching SalesforgeWhy domain expertise gives founders a 10x advantageThe landing-page strategy that closed four customers pre-productHow Salesforge hit $1M ARR with no employees or agenciesWhy the “compound model” accelerates multi-product growthHow AI-native engineers dramatically improve product velocityHow Frank evaluates performance, competence, commitment, and cultureThe real challenges of remote hiring and how to filter high-integrity talentWhy hybrid human + AI agent workflows will dominate salesFeatured Guest:Frank Sondors, Founder & CEO, SalesforgeHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:00:43] Frank’s path from Google → SaaS → leading a 50-rep sales org[00:02:09] Why SalesForge exists and why Frank built software to replace headcount[00:09:40] Landing page → $0 to first 4 customers before writing code[00:10:22] The first SalesForge product: sequencer + 20-language unique email engine[00:13:37] Engineers with quotas → How SalesForge ships fast[00:31:27] Why customers switch: cost, results, and “legacy tools stopped working” [00:53:21] How expansion works: 7 products → consultative, not pitch-driven sales[01:14:27] Frank’s hiring philosophy: competence, commitment, culture[01:34:12] AI-native employees outperform and how SalesForge screens for themConnect with Frank:LinkedIn: https://www.linkedin.com/in/franksondors/ Website: https://salesforge.aiFollow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-frank-sondors

Sign up for Perspective and build your mobile-first funnels today: https://try.perspective.co/ft4yakv4x81oSponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-mr-nielsEpisode Summary:In this episode of the Next Gen Sales Leader Podcast, Ben Reed sits down with Niels Klement, CMO of Perspective, to unpack how their mobile-first funnel builder scaled to $10M ARR bootstrapped in just four years. Niels breaks down how a single webinar funnel saved the business, why SaaS cashflow is uniquely challenging, and how discovering a “beachhead” use case in the German market ignited early adoption. They go deep into paid acquisition for SaaS, the creative engine behind Perspective’s ads, how Niels writes scripts that convert, and why most founders waste years focusing on the wrong problems. This conversation is a masterclass in growth, positioning, and creative strategy.What You’ll Learn:Why SaaS cashflow struggles make annual conversions a necessityHow Perspective identified its German recruiting “beachhead” to scaleThe webinar funnel strategy that unlocked profitable paid acquisitionHow to build a creative engine: concepts, hooks, scripts, and iterationsWhy message-market resonance beats any copywriting frameworkHow to identify the biggest constraint in GTM and allocate resourcesWhy USPs evolve as the product evolves & how Perspective stacks themFeatured Guest: Niels Klement, CMO, PerspectiveHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:00:53] From agency to $10M ARR SaaS in four years.[02:41:50] Webinar funnel solving SaaS cashflow paid ads constraints[14:42:00] Riding recruiting-funnel trend to win the German-speaking lead gen market.[19:16:00] Mobile-first, interactive funnels born from real client performance pain.[39:34:00] Inside Perspective’s performance marketing engine and creative testing system.[56:22:00] Copy, customer context, objections and scripts over fancy tactics.[01:07:20] Niels’ final message: “The only thing that matters is enjoying life.”Connect with Niels:LinkedIn: https://www.linkedin.com/in/nielsklement/Website: https://www.perspective.co/Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community:https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-mr-niels

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-richard-f-pEpisode Summary:In this episode of the Next Gen Sales Leader Podcast, Ben Reed speaks with Richard Purcell, founder of Moxie GTM, about his bold claim that GTM engineers will become obsolete before SDRs. Richard breaks down why today’s GTM tech stack is over-engineered, how AI is accelerating consolidation, and why data quality, creativity, and human enablement matter more than complex workflows. They dive into the limits of AI, the future of CRMs, and why perfect leads still fail without strong processes and real human judgment.What you’ll learn:Why GTM engineers may disappear before SDRsHow AI + consolidated data infrastructure are reshaping GTMThe real reason GTM tools create complexity instead of solving itWhy clean data + messaging > prompts + automationThe future of CRMs and “conversation with your data” UXHow human creativity and enablement remain irreplaceableFeatured Guest: Richard Purcell, Founder, Moxie GTMHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:[00:01:09] Thesis drop: “GTM engineers will die before SDRs.”[00:04:39] What is a GTM engineer? role & responsibilities defined.[00:11:12] CRM debate: what belongs in CRM vs prospecting tools.[00:12:07] Consolidation: single API + Claude demo cuts setup time.[00:41:32] Bootstrapped vs VC growth, churn and sustainability tradeoffs.[00:46:46] AI future: agents, buyer/seller AIs, and systemic risks.[00:58:07] SDRs: Human nuance still beats raw automation, real examples.Connect with Richard:Website: moxiegtm.comLinkedIn: https://www.linkedin.com/in/richardfpurcell/Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-richard-f-p

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-brandoncharlesonEpisode Summary:In this episode of the Next Gen Sales Leader Podcast, Ben Reed sits down with Brandon Charleson, founder of Top of Funnel, certified Clay & Instantly expert, U.S. Air Force veteran, and GTM systems builder. Brandon shares his path from tinkering with TI-calculator apps and running Kickstarter campaigns to becoming a recruitment leader, data engineer, and AI-powered GTM operator. The conversation blends tactical GTM execution (Clay, scraping, APIs, automation) with the human side of leadership, prioritization, communication, mental energy, and avoiding burnout.What you’ll learn:How Brandon evolved from tinkerer to GTM engineer using APIs, scraping, and automationWhy “people + systems” is the essential framework for scalingPractical Clay/no-code data acquisition and enrichment tacticsHow to manage “brain cycles” and make better founder decisionsCommunication skills: silence, deep lexicon, and micro open-loopsThe PPTP method (Puppy → Process → Training → People) for building scalable workflowsWhere AI helps today and why it fails without clean dataFeatured Guest: Brandon Charleson, Founder, Top of FunnelHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:00:26 - Brandon’s Background: Tech, Film, Recruiting & Air Force03:43 - “People + Systems”: How Brandon Diagnoses Problems15:29 - Communication Psychology & Sales18:45 - Brain Cycles, Prioritization & Founder Decision-Making31:12 - Fitness, Sleep, Circadian Rhythm & Peak Performance46:40 - AI Prompting, Context Engineering, LLMs57:22 - Schema Design, Data Meaning & GTM Architecture59:02 - Final Advice: Tell People You Care About Them DailyConnect with Brandon:Website: https://www.topoffunnel.comLinkedIn: https://www.linkedin.com/in/brandon-charleson/Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community:https://www.skool.com/outbound-b2b-sa...Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-brandoncharleson

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jdgarcia1Episode Summary:In this episode of the Next Gen Sales Leader Podcast, Ben Reed sits down with JD Garcia, Head of Growth at Impactable, for a raw, insightful conversation that blends the human side of leadership with the tactical edge of modern GTM. From there, Ben and JD dive into the mechanics of LinkedIn ads, channel validation, intent signals, and why so many companies misunderstand both data and AI. They break down the gap between reach and relevance, the truth about GTM engineering, and what founders actually need to do before scaling their offer. It’s equal parts philosophy, playbook, and straight talk.What you’ll learn:Why achievement without fulfillment wrecks foundersHow to validate a LinkedIn audience using saturation and frequency dataWhy “reach” is a lie and “relevance” is kingThe must-do technical basics for LinkedIn Ads (Insights tag, matched audiences, paused campaigns).How to identify intent through overlooked signalsWhy most GTM teams misuse AIThe simple “founder validation framework”Why early-stage teams shouldn’t rely on LinkedIn Ads aloneSimple leadership moves that improve CRM adoption, team growth, and alignment.Featured Guest: JD Garcia, Head of Growth, ImpactableHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:00:33: Work-Life Balance & Integrity06:40: “Everybody’s Replaceable” & Real Career Lessons15:38: “Perfection Is the Enemy of Good” & Moving Fast 32:19: Marketing is not gonna work in a silo.29:48: Validating LinkedIn as a Channel (Real Examples)01:00:15: Intent Signals, Data Quality & Why AI Isn’t Magic01:12:58: Don't Believe the Hype, AI Needs Real Data to WorkConnect with JD:Website: https://impactable.comLinkedIn: https://www.linkedin.com/in/linknlearn-jdg/Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our FREE GTM Scaling Group:https://tinyurl.com/next-gen-skoolSponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jdgarcia1

Sponsored By RevyOps (The #1 GTM Data Management Platform | Better Data & Reports): https://tinyurl.com/revyops-jordan2Episode Summary:In this episode of the Next Gen Sales Leader Podcast, Ben Reed sits down with Jordan Park, Founder of Rev Pilot, to discuss how to build simple, scalable sales systems that sales reps actually use. Jordan shares insights on improving CRM adoption, creating accountability, and cutting through the hype around AI in sales. Together, they unpack the human side of sales operations, the difference between management and ops, and why great leadership and simplicity always win.What You Will Learn:How Rev Pilot helps companies build sales systems reps love and leaders trust.Why most CRM adoption issues come down to leadership, not technology.The key differences between sales management and sales operations.How to handle resistant reps and drive real accountability.Why AI is not the silver bullet for sales operations.The legal and ethical risks of AI voice agents in outbound sales.Why simplicity and discernment outperform complexity and hype.Featured Guest: Jordan Park – Founder, RevPilotHost: Ben Reed, host of the Next Gen Sales Leaders PodcastEpisode Highlights:01:14 – What Rev Pilot does and why trust in your system matters more than tech03:22 – Sales rep adoption: The #1 thing that makes or breaks CRM implementation07:45 – Leadership vs. systems: fixing behavior, not just processes14:43 – The three-step framework for handling resistant sales reps10:59 – Cultural pushback: when a few unhappy reps can derail the whole system.22:17 – Top-down leadership vs. democratized values (the culture coach disaster story)30:20 – The 12 leads/week guy who wanted AI: When solutions chase problems42:30 – AI hype vs. reality: Why most businesses don't actually need AI52:28 – The politics of tech providers and why honest voices get silenced01:08:12 – WARNING: AI voice agents and FTC robocall compliance (this will get you sued)01:17:18 – Signal-based outreach: Context beats personalization every timeConnect with Jordan:Website: https://revpilot.coYouTube: Jordan R. ParkLinkedIn: https://www.linkedin.com/in/thesalesoperator/Instagram: @jordanrparkFollow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our FREE GTM Scaling Group:https://tinyurl.com/next-gen-skoolSponsored By RevyOps (The #1 GTM Data Platform) https://tinyurl.com/revyops-jordan2

Episode Summary: In this episode of the Next Gen Sales Leader Podcast, Ben welcomes Felipe Aranguiz , Head of Growth and Partner at Email Bison. Felipe shares his decade-long journey in cold email, from the early days of sending “spam” to co-founding one of the most advanced email deliverability platforms tailored for agencies and GTM teams. They unpack how the cold email industry has evolved, why deliverability is the most critical lever today, and how the best players in the space are adapting. This is a must-listen for GTM Agency owners, cold email pros, and anyone doing outbound marketing today. What You Will Learn:Why deliverability is the new bottleneck in cold email and how to overcome it.The major differences between Email Bison and other sequencers like Instantly.Insights from Taylor Harron's 250K email deliverability benchmark study.Why most cold email data is misleading (and how to fix it).What separates top-performing agencies from the rest.Why tracking full-funnel metrics matters more than reply rates.Felipe’s take on building an honorable business in a hype-driven industry.Featured Guest: Felipe Aranguiz – Head of Growth & Partner, Email Bison Connect with Felipe:LinkedIn: https://www.linkedin.com/in/felipearanguiz/Subscribe & Review: Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for B2B cold outbound, lead generation, sales, and marketing industry insights. If you found value in today’s episode, please leave us a review.Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.Follow Ben on LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM Scaling Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Give your GTM Team Data Super Powers: https://tinyurl.com/revyops-29

Episode Summary: Join me with Carolyn Dilks, Co-Founder of Passetto, a GTM and Revenue Operations Agency that helps you "Fix Your Pipeline Problem. For Good."We dive deep into the evolving world of revenue operations, data integrity, and the emerging GTM engineering trend.Carolyn shares her journey in building data-driven systems that align marketing and sales into a unified revenue engine.We tackle the myths around attribution, the messy reality of CRM data, and how to fix the broken frameworks that most teams are still using to measure success.What You Will Learn:Why most B2B teams are still using decade-old models for measuring revenue success.How to transition from a source-based attribution model to a more insightful causal chain of events.What defines a true GTM Engineer—and how that differs from RevOps.The biggest constraints holding back revenue growth and how to solve them using data.How Passetto uses tech-enabled advisory services to clean CRM data and unlock actionable growth insights.Featured Guest: Carolyn Dilks – Co-Founder of Passetto, revenue data strategist, and B2B growth expert.Connect with Carolyn:LinkedIn: https://www.linkedin.com/in/carolyn-dilks/Website: https://www.passetto.com/Host: Ben Reed, host of the NextGen Sales Leaders Podcast.Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Subscribe & Review: Love this episode? Subscribe to the NextGen Sales Leaders Podcast for bold insights on B2B CRO, sales, and marketing strategy. If you found value in today’s episode, please leave us a review!Join our B2B GTM & RevOps Entrepreneur Community:https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/carolyn-1

Episode Summary:Host Ben Reed welcomes Stuart Brent, founder of SaasyDB, to the NextGen Sales Leaders Podcast. Stuart shares his path from running a screen-printing shop in West Philly to building multiple startups and launching a niche SaaS company database. Together, they explore the ups and downs of entrepreneurship, hiring lessons, the power of niche data, and how to bootstrap SaaS without outside funding.What You Will Learn:How Stuart’s early ventures shaped his entrepreneurial mindset.The importance of discernment and trust in partnerships and hiring.Why “hire slow, fire fast” is one of the most important rules in scaling.Insights into building niche databases and monetizing curated data.Predictions on AI, low-code vulnerabilities, and the pushback for more human involvement in customer support.Featured Guest: Stuart Brent: Founder of SaasyDB, the SaaS company database built for marketers and sales teams.Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.Episode Highlights:01:00 – From band T-shirts to screen printing business in West Philly12:00 – How street smarts translate into entrepreneurship14:00 – Red flags in partnerships & why discernment matters17:00 – Hiring lessons: firing fast, the “mafia enforcer” candidate story21:00 – Ben’s 3-day hiring challenge method & why most founders get hiring wrong27:00 – VA challenges: when to cut ties quickly vs. retrain31:00 – Managing people with clear systems: Ben’s PPTP framework36:00 – Scaling agencies vs. building SaaS: lessons from RevyOps and SaasyDB43:00 – Why lead generation agencies are brutally hard to scale46:00 – Niching down for success and the power of specialized databases50:00 – RevyOps’ vision of the “database of databases”55:00 – What SaasyDB does and how Stuart pivoted into SaaS data58:00 – Future of curated niche data sets vs. big providers1:03:00 – Signal enrichment, tiered products & upsell opportunities1:07:00 – Final thoughts, advice for entrepreneurs & AI predictionsConnect with Stuart:LinkedIn: https://www.linkedin.com/in/stuartbrent/Website: https://www.saasydb.com/Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our FREE Group "NextGen Sales Systems:"https://tinyurl.com/next-gen-skoolCentralize & Analyze Your GTM Data: https://revyops.com

Episode Summary:Join us as Austin Reed, CEO of Horizon Dev, shares his entrepreneurial journey from being a full-time musician and digital nomad to building a thriving development agency focused on low-code and no-code automation. Austin opens up about scaling Horizon Dev, landing dream clients like VRF, building a vibrant Skool community, and navigating the personal challenges of identity, resilience, and leadership along the way.What You Will Learn:How Austin transitioned from music and freelancing to leading a global dev agency.The evolution of outbound prospecting and why branding often wins over cold outreach.Key no-code/low-code tools and their tradeoffs for businesses and developers.Insights into scaling a business with long-term client relationships and MRR stability.The mindset shifts and personal growth required to sustain entrepreneurial success.Featured Guest: Austin Reed – CEO of Horizon Dev.Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.Episode Highlights:[00:01:00] Building Horizon Dev: From musician and nomad to tech CEO.[00:03:30] Branding vs. Outbound: Why Austin shifted from cold outreach to long-term brand and content strategies.[00:08:10] Skool Community: Teaching no-code/low-code automation to founders & devs.[00:26:00] Martial Arts & Mindset: How Muay Thai and Jiu-Jitsu shaped resilience.[00:32:00] The Automation Stack: N8N, Zapier, Make, and Lovable.[00:44:00] Ecosystems & Psychology: Why some tools win despite better options.[00:52:00] Identity & Burnout: Learning to let go and grow as a leader.[01:14:00] Meditation & Surrender: Vipassana retreats and emotional awareness.[01:23:00] Final Reflections: Empowering teams and clients to chase their dreams.Connect with Austin:Website: https://horizon.devYouTube: https://www.youtube.com/@horizonsoftwaredevLinkedIn: https://www.linkedin.com/in/automationsexpert/Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our FREE Group "NextGen Sales Systems:"https://tinyurl.com/next-gen-skoolCentralize & Analyze Your GTM Data: https://revyops.com

Episode Summary:Join us as Dean Fiacco, founder of Scaled Mail (cold email infrastructure SaaS) and Beanstalk Consulting (cold outbound agency), shares his journey from tech sales to running two successful businesses. Dean breaks down the realities of cold email deliverability, why inbox infrastructure is critical, and how he’s balanced scaling an agency while building SaaS. From domain reputation to hiring strategies, this episode is packed with practical insights for agency owners, outbound teams, and aspiring founders.What You Will Learn:Why scaling cold email requires more than Gmail/Microsoft accounts.How Scaled Mail grew out of Beanstalk’s inbox challenges.Best practices for domain reputation and inbox-to-domain ratios.The importance of simplifying agency operations and client selection.Hiring strategies that work: probationary periods, tests, and “hire fast, fire fast.”Why agencies often spin out SaaS products and how to approach it.Featured Guest: Dean Fiacco – Founder of Beanstalk Consulting (cold email agency) and ScaledMail (cold email infrastructure SaaS).Host: Ben Reed – RevyOps founder and host of the Next Gen Sales Leaders Podcast.Episode Highlights:[00:00] Welcome & Intro: Dean introduces Beanstalk and Scaled Mail.[02:30] From pain point to SaaS: How inbox headaches became Scaled Mail.[04:06] Why not just Gmail?: ESP limits and deliverability challenges.[06:59] Domain reputation: Protecting your main domain with lookalikes.[10:04] Inbox ratios: Safe setups for Google, Microsoft, and SMTP.[12:23] Marketplace solution: Prebuilt packages to simplify scaling.[15:46] Redundancy matters: Avoiding provider lock-in and outages.[21:23] Running two businesses: Delegation, teams, and evolving roles.[25:58] Agency growth tips: Keep it simple, choose the right clients.[31:23] Hiring tests: Ben’s “three-day challenge” for new hires.[34:06] Hire fast, fire fast: Dean’s approach to evaluating talent.[40:33] From agency to SaaS: Why services spawn product ideas.[58:04] Sales as a founder skill: Why talking to customers matters.[01:08:12] Parting advice: Dean’s call to action—just start and sell.Connect with Dean:ScaledMail: https://scaledmail.comBeanstalk Consulting: https://beanstalkconsulting.coLinkedIn: https://www.linkedin.com/in/deanfiacco/Subscribe & Review: Love this episode? Subscribe to the Next Gen Sales Leaders Podcast.Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our FREE Group "NextGen Sales Systems:"https://tinyurl.com/next-gen-skoolSolve your GTM Data Problems: https://revyops.com

Episode Summary: Join Ben Reed as he speaks with Bill Stathopoulos—author of Cold Email Secrets and founder of Sales Captain. Bill shares how he built a leading outbound agency that scaled from mastering messaging with leading brands to developing their own AI-powered reply systems. Discover the behind-the-scenes of fast-paced book creation, high-stakes offer crafting, and staying ahead in the shifting world of outbound marketing.What You Will Learn:The unexpected journey from Zoom-recorded conversations to a nearly 200-page cold email book, and the rigorous revisions that shaped it.How Bill leveraged cold outbound to go from recruiting elite speakers to landing million-dollar campaigns with brands like Amazon, Apple, and JCPenney.The contrasting types of agencies in the cold email space—from get-rich-quick schemes to expert-focused firms to scalable, client-first businesses.Insights on crafting offers and messaging that resonate with a cold audience—and why testing, negative replies, and rapid iteration matter.Strategies behind Sales Captain’s custom-built AI BDR tool: how it intelligently classifies replies and auto-responds without hallucinations.Trends reshaping outbound: the shift from one-to-one emails to outbound-as-inbound, multi-channel orchestration, signal-based personalization, and the renewed emphasis on relevance and deliverability.The enduring importance of idea-market fit: targeting the right ICP, creating compelling messaging, and maintaining email deliverability—a triad where any weakness can break your campaign.Featured Guest: Bill Stathopoulos — Author of Cold Email Secrets and Founder of Sales Captain, specializing in data-driven, AI-enhanced outbound strategies.Connect with Bill:LinkedIn: https://www.linkedin.com/in/billstath/Host: Ben Reed, host of the NextGen Sales Leaders Podcast.Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our B2B GTM & RevOps Entrepreneur Community:https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Work with Ben:https://www.nextgensalessystems.com/Centralize, analyze, and visualize your B2B data:https://www.revyops.comSubscribe & Review: Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for B2B CRO, Sales, and Marketing industry insights. If you found value in today’s episode, please leave us a review.

Episode Summary: Host Ben Reed sits down with Jeff Gostovich, a 26-year veteran in B2B and B2C sales and a master of capital raising in the oil and gas industry. Jeff breaks down his journey from door-to-door sales to raising millions over the phone with high-net-worth investors—all without Zoom or in-person meetings. Tune in for Jedi-level insights into sales psychology, handling high-risk deals, and how being authentic and aligned beats hard-selling tactics every time.What You Will Learn:Why oil and gas capital raising is one of the most challenging sales fields.How to influence high-net-worth individuals to invest in high-risk deals—over the phone.The psychology of top-tier sales, including the power of silence and disqualifying early.The art of building alignment over persuasion in sales.How to be the “CIA agent” of enterprise sales and master internal influence.Real-world insights on subject-matter expertise, listening, and identifying real buyers.Featured Guest: Jeff Gostovich – Capital raising expert and high-ticket sales specialist in the oil and gas industry.Connect with Jeff Gostovich:Call/Text: (307) 630-3992Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our FREE B2B Scaling Group for Founders:https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Work with Ben: https://www.nextgensalessystems.com/Subscribe & Review: Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for top-tier insights in B2B sales, CRO strategies, and marketing leadership. Found value in this episode? Please leave us a review!

Episode Summary: Join us on this episode of the NextGen Sales Leader Podcast as Ben Reed sits down with Tyler Mounce, the founder of Amplis, a lead generation agency based in Orange County, California. Tyler shares his journey from a career in personal training to founding a marketing agency that specializes in lead generation for bootstrapped service businesses. Dive into the evolving world of outbound marketing, the nuances of cold email vs. LinkedIn outreach, and the challenges and opportunities facing early-stage agencies in 2025.What You Will Learn:How Tyler transitioned from personal training and marketing to founding Amplis.The unique struggles of lead gen for service-based businesses and how Amplis solves them.Why cold email is harder than ever and what channels are working now.How to qualify clients beyond just business metrics using psychographics.The rising importance of human connection and “old-school sales” in a hyper-automated world.Tyler’s hot take on the limits of AI and how it's shaping modern entrepreneurship.Featured Guest: Tyler Mounce – Founder of Amplis, a marketing agency focused on scalable lead generation for service businesses. Connect with Tyler: Website: https://www.amplis.co LinkedIn: https://www.linkedin.com/in/tylermounce/Host: Ben Reed, host of the NextGen Sales Leader Podcast.Connect with Ben:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our FREE B2B Scaling Group for Founders: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Work with Ben: https://www.nextgensalessystems.com/Subscribe & Review: Love this episode? Subscribe to the NextGen Sales Leader Podcast for the latest B2B growth, outbound, and sales strategies. If you found value in today’s episode, please leave us a review!

Episode Summary: In this powerful and deeply personal episode, Ben Reed welcomes Maddison Brusman, a spiritual coach who helps entrepreneurs unlock their full potential by addressing the inner emotional blocks that hold them back. From a chaotic retreat in the Costa Rican jungle to life-altering breakthroughs in business and personal growth, Ben and Maddison explore the transformative journey of reconnecting with oneself, letting go of control, and embracing authenticity as a driver of true success.What You Will Learn:Why emotional intelligence and inner work are essential for peak business performance.The incredible story of a healing retreat in Costa Rica that led to spiritual breakthroughs.How fear, abandonment, and control sabotage success—and what to do about it.The power of surrender, authenticity, and self-awareness in sales and entrepreneurship.Practical steps to begin your own spiritual development journey.Featured Guest: Maddison Brusman – Spiritual coach for entrepreneurs and high performers.Connect with Madison:LinkedIn: https://www.linkedin.com/in/maddisonbrusman/Instagram: @maddison.brusmanYouTube: @maddison.brusmanHost: Ben Reed, host of the Next Gen Sales Leaders Podcast.Follow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Youtube: https://www.youtube.com/@BenjaminAaronReedInstagram: @nextgensalessystemsWork with Ben: https://www.nextgensalessystems.com/Subscribe & Review: Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for cutting-edge insights into B2B growth, sales, and the mindset of elite performers. If this episode brought you value, leave us a review!Join our FREE B2B Scaling Group for Founders: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600

Episode Summary: Join us on this episode of Next Gen Sales Leader as Benjamin Reed sits down with Kristie Jones, founder of Selling Your Way In and seasoned SaaS B2B advisor. Kristie shares her unconventional journey from retail management to leading a revenue-growth-focused sales consultancy. Discover how she pivoted into subscription-based sales in 2000, built deep connections in the St. Louis startup community, and transitioned into the consulting world, where she specializes in helping early‑stage SaaS founders formalize and scale their GTM motion.Kristie reveals her playbook—from building fractional leadership, crafting sales hiring systems and playbooks, to a unique mindset around matching candidate fit to roles. This episode highlights the importance of knowing your differentiation, going beyond generic lead generation, and hiring for grit, alignment, and process maturity to avoid misfits and churn.What You Will Learn:How Kristie made the leap from department store retail to subscription‑based sales and SaaS leadership.The importance of embedding formal processes, documentation, and sales training into early-stage growth.How she turned fractional sales leadership into scalable consulting frameworks for documenting processes and hiring.Insights on effective hiring: using assessments, behavioral traits, candidate ICPs, and the “three‑day challenge.”Why lateral thinking about sales hiring—like athlete backgrounds or unrelated high‑pressure roles—can signal grit and match.The nuance between billing people into roles vs. matching their natural drive and strengths.How founders and consultants can focus on micro‑segmentation, ICP clarity, and leading workshops to align sales teams.Featured Guest: Kristie Jones – Founder of Selling Your Way In, SaaS sales consultant and advisor to early-stage B2B founders.Connect with Kristy:LinkedIn: https://www.linkedin.com/in/kristiekjones/Host: Benjamin Reed – Host of the Next Gen Sales Leader Podcast.Connect with Benjamin:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Work with Ben: https://www.nextgensalessystems.com/Subscribe & Review: If you enjoyed today’s episode, subscribe to the Next Gen Sales Leader Podcast for deep insights on CRO, sales strategy, and B2B growth. We’d love for you to leave a review and share your favorite lessons!

Episode Summary: Today’s Next Gen Sales Leader podcast features a powerhouse roundtable on email deliverability, co-hosted by Benjamin Reed and Christian Oland. They brought together nine top cold email deliverability experts to tackle the biggest inboxing challenges and share proven strategies to improve cold email results by helping you get your cold emails into inboxes in 2025.What You Will Learn:Why ongoing education on deliverability is critical, as best practices are constantly evolving and outdated strategies can tank results.How to diagnose deliverability issues, starting with domain health checks using inbox placement tools. The importance of diversifying infrastructure using multiple ESPs, sequencers, and domain registrars to avoid a single-point failure.Proven tactics in domain and IP strategy, including using aged domains, geo-TLDs, and subdomains to enhance deliverability.Best practices around warmup—sending positive, human-like engagement to boost domain reputation—and why volume management is key.Insights into ESP-specific strategies: Outlook presents new challenges, but long-aged domains and low volume-per-domain tactics can still get high reply rates.Infrastructure platforms from each panelist, showing how they help scale safely and improve results.Hosts: Benjamin Reed – RevyOps, Revyops.com LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Christian Oland – Founder, RevGen Labs & RevReplyhttps://www.linkedin.com/in/c-oland/Featured Guests:Kidous Mahteme – Co‑founder, InframailDean Fiacco – Founder, ScaledMailFrank Sondors – Co-founder, CEO, SalesforgeFelipe Aranguiz - Director of BD, InstantlyKen Volk – Co-Founder & CEO, MailrunNamit Jindal – Founder, AerosendPiotr Mikrut – Founder, Experiment5mFeatured Sponsor:Revyops.com | The #1 Revenue Operations Central Database <- Sign up now!No more messy duplicated lists! Centralize all your clients' data, build better dashboards, and become your own data provider by integrating with your favorite tools, such as Clay, N8N, Sequencers, Trigger/Intent Tracking Tools, and CRMs. Subscribe & Review: Love this episode? Subscribe to the NextGen Sales Leaders Podcast for expert insights on B2B GTM, sales, and outbound strategy. If you found value in today’s episode, please leave us a review.

Episode Summary: In this episode of the Next Gen Sales Leaders podcast, host Ben Reed sits down with Scott Martinis, CEO and founder of B2B Catalyst, to explore the realities of go-to-market (GTM) strategy in today’s SaaS and B2B world. Scott shares hard-won insights on tool overload, identifying true bottlenecks in your revenue engine, and why product-market fit and case studies are the real engines of growth. This is a masterclass in GTM engineering, tackling everything from cold email myths to building sustainable outbound systems and aligning tools, processes, and people for maximum impact.What You Will Learn:Why tool overload and misaligned tech stacks are stalling GTM efforts.The importance of focusing on bottlenecks instead of chasing shiny tools.How to think about TAM, SAM, and true product-market fit in B2B sales.The hidden pitfalls of cold email and why cold calling still matters.The power of case studies as proof of product-market fit and growth levers.Why discernment and empathy are the ultimate sales and GTM superpowers.Featured Guest: Scott Martinis — CEO and Founder of B2B Catalyst, a go-to-market engineering consultancy helping B2B teams systematically identify and resolve growth bottlenecks.Connect with Scott:LinkedIn: https://www.linkedin.com/in/scottmartinez/Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.Follow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Youtube: https://www.youtube.com/@BenjaminAaronReedSubscribe & Review: Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for top-tier insights into B2B Growth Sales, and Marketing. If you found value in today’s conversation, please leave us a review!Join our FREE B2B Scaling Group for Founders: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Work with Ben: https://www.nextgensalessystems.com/

Episode Summary: In this episode, Ben Reed sits down with Shaz Mathew, founder of Attract AI, an AI-powered social media systems platform. Shaz shares his journey from launching side hustles in high school to building Attract AI, which helps businesses generate inbound leads through AI-driven content strategies, especially on YouTube. Discover how to build authority, attract your ideal clients, and amplify your brand through consistent content without getting bogged down in over-analysis. What You Will Learn: Why YouTube is the most powerful platform for B2B content marketing today. How Shaz scaled Attract AI by combining AI with proven social media systems. The importance of balancing friction in your funnel to qualify leads. Why action and iteration beat over-analysis when building your brand. Frameworks for creating effective YouTube content that converts. Featured Guest: Shaz Matthew — Founder of Attract AI, helping B2B businesses book 10-30 sales calls a month through AI-driven content systems. Website: https://attractai.io LinkedIn: https://www.linkedin.com/in/shaz-mathew/ Host: Ben Reed, host of the NextGen Sales Leaders Podcast. Subscribe & Review: Love this episode? Subscribe to the NextGen Sales Leaders Podcast for top insights on B2B sales, marketing, and growth. If you found value in today’s episode, please leave us a review! Follow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/ Join our FREE B2B Scaling Group for Founders: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600 Work with Ben:https://www.nextgensalessystems.com/

Episode Summary: In this episode of the Next Gen Sales Leader Podcast, host Ben Reed sits down with Gabe Lullo, CEO of Alleyoop, a leading managed SDR service. From his humble beginnings in Buffalo, New York, to becoming a single dad and rising through the ranks to CEO, Gabe shares his journey and breaks down the evolving world of sales development. The two dive deep into SDR recruiting, the role of AI in outbound, scaling teams, and why human connection still reigns supreme in B2B sales.What You Will Learn:Gabe’s path from SDR to CEO and the grit it took to get there.Why outbound SDRs are far from obsolete—and how to do it right.How to build a high-performing remote SDR team.The evolving role of AI and where it fits (and doesn’t) in sales development.The future of brand, content, and trust in outbound sales.Featured Guest: Gabe Lullo – CEO of Oop.io, a leading managed SDR service provider. Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.Connect with Gabe:LinkedIn: https://www.linkedin.com/in/lullo/Connect with Ben:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/YouTube: https://www.youtube.com/channel/UCXGg_D9tQ-uSW0BKFPmMJNQWebsite: https://nextgensalessystems.comSubscribe & Review: Love this episode? Subscribe to the NextGen Sales Leaders Podcast for top insights in B2B CRO, Sales, and Marketing. If you found value in today’s episode, please leave us a review!Join our FREE B2B Sales & Marketing Community (Access thousands of entrepreneurs): https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600

Episode Summary: Ben Reed, founder of NextGen Sales Leaders, shares his raw entrepreneurial journey—from launching 13 businesses to building a community to combat founder loneliness. Joined by agency owners and startup founders, all members of Ben's B2B Scaling Community, this roundtable dives into making B2B agency businesses profitable, choosing the right clients for your cold email agency, and general B2B scaling strategies for any B2B business.What You Will Learn:The real reason most agency models break down—and how to fix them.Why choosing a niche and saying “no” to complexity helps you scale faster.Cold outbound strategies for agency owners, from tools to tactics.Ben’s cold email framework for calculating outbound ROI and validating TAM.How to structure B2B sales pitch decks and craft winning offers.Lessons in failure, persistence, and long-term entrepreneurial vision.Featured Guest: NextGen Sales System's Community MembersHost: Ben Reed, founder of NextGen Sales Leaders and RevOps.com.Episode Highlights:[00:01:30] The Genesis of NextGen: Ben shares the founding story behind the community and the mission to combat entrepreneurial loneliness. [00:06:45] Building Personal Brand Agencies: Anthony discusses simplifying services, while Ben offers deep operational advice for new agency owners. [00:21:15] Cold Outreach vs. Warm Growth: The pros, cons, and real margins behind cold outbound agencies. [01:04:30] Pitching That Closes: A masterclass in structuring pitch decks and sales calls to drive credibility and conversions. [01:18:20] New Offer Validation: Ben introduces a $1 B2B accelerator and asks the community to help shape its pricing. [01:29:10] Q&A with Cold Email Founders: Practical tips for building a cold email agency, creating a killer VSL, and scaling from $0 to $100K.Connect with Ben:Community & Course Access: skool.com/outbound-b2b-salesRevOps Platform: https://revyops.comGTM Signals Sheet (shared live during the call): https://tinyurl.com/signals-gtmGTM Cold Email Outbound ROI Calculator: https://tinyurl.com/roi-cold-emailFollow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/YouTube: https://www.youtube.com/channel/UCXGg_D9tQ-uSW0BKFPmMJNQJoin our FREE Group "Outbound B2B Sales/AI Hackers":skool.com/outbound-b2b-salesSubscribe & Review: Found value in this episode? Subscribe to the NextGen Sales Leaders Podcast for real-talk sales, outbound, and GTM strategies. Drop a review and let us know what resonated!

Episode Summary: Join us as Ben Holly, first sales hire at cyft.ai, shares what’s really working in outbound for 2025. From mastering ICPs to leveraging AI for smarter sales and recruiting, this episode is a no-fluff guide to winning in modern B2B outbound strategies and tactics in 2025.What You Will Learn:Why understanding your ICP on a deep level is the cornerstone of outbound success.How to use AI tools like Clay to build high-conversion prospecting lists.The difference between demand capture and demand generation roles in sales.Why cold outbound and recruiting share the same DNA—and how to win at both.Real tactics for building efficient, effective outbound engines in 2025.Common mistakes with SDR teams and how to fix them.Featured Guest: Ben Holly – First Sales Hire at cyft.ai, Outbound Sales & AI StrategistHost: Ben Reed, host of the Next Gen Sales Leaders Podcast.Episode Highlights:[00:02:00] The Real Outbound Lesson for 2025: Ben shares why AI won’t save your outbound without understanding your buyer deeply.[00:08:45] Go Tribal for ICP: How spending months with customers in the field can unlock million-dollar insights.[00:16:10] Culture Matters: Why your buyer’s culture could be the key to better cold calls and conversions.[00:32:15] SDRs and the Market Disconnect: The mismatch between product-market fit and outbound expectations for SDRs.[00:45:20] The Power of Cold Recruiting: Ben’s process using Clay and AI to hire and raise capital.[01:05:00] Tool Stack Breakdown: How Ben uses tools like Clay, Apollo, and OpenAI to hyper-filter massive lists.[01:26:00] Cold Calling with Context: Researching at scale to craft smarter cold call intros that resonate.[01:40:10] Final Thoughts: Why recruiting, fundraising, sales, and marketing all start with deep list building & real ICP alignment.Connect with Ben Holly:LinkedIn: https://www.linkedin.com/in/benyaminholley/Company: https://cyft.aiWebsite: www.Lazysales.xyzYoutube: https://www.youtube.com/@LazySalesAutomationX: https://x.com/BenyaminHolleySubscribe & Review: Love this episode? Subscribe to the Next Gen Sales Leaders Podcast for the latest in B2B sales, AI tools, and outbound strategies. If you enjoyed today’s episode, please leave a review!Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our FREE Group "Outbound B2B Sales/AI Hackers":https://tinyurl.com/3b5ap97x

Episode Summary: Welcome to the second-ever school group recording of the NextGen Sales Leaders Community! In this unique office hours session, host Ben Reed opens the floor to his community members, diving into real-time challenges and strategies for scaling B2B businesses. From solving entrepreneurial loneliness to navigating the complexities of unit economics, team building, and systemizing operations, this candid and highly tactical session gives listeners a behind-the-scenes look at how B2B entrepreneurs are growing smarter and faster.What You Will Learn:How to think about hiring for low-code/no-code roles in tech-focused B2B services.Frameworks for creating repeatable, scalable internal systems and SOPs.How to use tools like Lucidchart, Notion, and Upwork to streamline onboarding and delivery.The true cost of scaling service businesses and how to avoid unit economic disasters.Tips on transitioning from agency work to product-based revenue models like software or IP.The power of transparency, team culture, and hiring with vision alignment in mind.Host: Ben Reed, host of the NextGen Sales Leaders PodcastEpisode Highlights:[00:01:15] Solving Entrepreneurial Loneliness: Why community and connection are critical in the founder journey.[00:05:00] Hiring for Growth: How to choose between client-facing talent vs. technical talent in low-code environments. [00:14:45] Controlling Costs: How to create scalable internal billing for internal resources at an agency or service-based B2B business. [00:17:20] Ben's Personal Agency Unit Economics: Live walk-through of Ben’s internal unit economics spreadsheet. [00:28:20] Freelancers vs. Full-Time Hires: Strategic approaches on when to hire part-time vs full-time employees, testing new freelancers, and recruiting via Upwork. [00:35:34] Hiring the ideal employee: Mental frameworks for thinking about who to hire into your business, what characteristics they should have, and how to align their career goals with your goals of scaling or running your business. [00:41:30] Creating Redundancy and Avoiding Keyman Risk: The value of cross-training and multiple hires. [00:50:10] From Agency to Product: Using agency cash flow to build scalable software and IP. [00:59:00] Ideal Hires and Team Culture: What to look for in early team members and how to build long-term alignment. [01:06:00] Pricing, Positioning, and Firing Clients: When to raise rates and how to fire clients that don't fit your future vision. [01:13:00] The Power of Productized Services & Affiliate Revenue: How to scale beyond custom client work. [01:22:30] Final Advice: How to validate markets and build high-margin businesses with focus and persistence.Subscribe & Review: Enjoyed this episode? Subscribe to the Next Gen Sales Leaders Podcast for weekly insights from real B2B operators and growth experts. Leave us a review to help more founders discover this B2B scaling podcast and community!Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our FREE Group "Outbound B2B Sales/AI Hackers":https://tinyurl.com/3b5ap97x

Episode Summary: In this Office Hours session for the NextGen Sales Leaders Skool Group, host Ben Reed offers high-impact coaching to community member Haitham and Louie Villaverde, who's transitioning from freelancing to building a scalable agency. With real-world stories and frameworks from Ben’s own entrepreneurial journey—including running a med spa and building multiple sales orgs—this conversation dives deep into systemization, client acquisition, pricing, and mindset shifts essential for growth. If you're stuck between delivery and growth or wondering how to build a real business from your skillset, this episode is for you.What You Will Learn:The crucial difference between freelancing and running a scalable agency.How to build systems and playbooks that remove you from client fulfillment.Ben’s “Four Ps” framework: Puppy, Process, Playbooks, People.The importance of pricing strategy and how to evaluate your margins.Whether to take short-term clients or focus on long-term infrastructure.Tactical steps to identify your Ideal Customer Profile (ICP).Why hiring a coach can accelerate your path to product-market fit and scale.Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.Episode Highlights:[00:01:30] Louie's Background: From agency life to freelancing and the challenges of building consistent lead flow.[00:06:45] Ben’s Med Spa Experience: The viral toe fungus ad that actually worked—and lessons on using video hooks and visual storytelling.[00:13:20] Freelancing vs. Agency: Why fulfillment is your bottleneck, not demand—and how to break the cycle.[00:20:15] Building Your System: The "Four Ps" framework to delegate delivery and scale sustainably.[00:32:10] Pricing and Profit Margins: Why undercharging limits growth—and how to run a unit economics analysis.[00:45:00] The Power of Focus: How to say no to misaligned clients and dial in your ICP.[00:53:40] Get a Coach: Why every entrepreneur needs someone to help them see clearly—and when it makes sense to hire one.Connect with Ben:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join our FREE Group "NextGen Sales Leaders":https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Subscribe & Review: Love this session? Subscribe to the NextGen Sales Leaders Podcast and leave a review to support more content like this!

Episode Summary: In this episode, Ben Reed sits down with Aviv Joseph Glazer, co-founder of Panda Match, to unpack the truth about B2B data sourcing, cold outbound, and what most people get wrong about building lists and scaling revenue. Aviv shares how Panda Match uses AI to extract company data straight from the internet—bypassing stale, user-generated platforms like LinkedIn and ZoomInfo. This one is packed with hard-earned lessons on product-market fit, agency life, and the evolution toward SaaS. What You Will Learn: How Panda Match uses proprietary AI to source fresh, accurate company dataWhy traditional platforms like ZoomInfo and Apollo are becoming less effective. The shift from lead gen agencies to SaaS—and how to know when it's time to pivot.Key indicators of true product-market fit. Why outbound isn't dead—most people are just doing it wrong. Featured Guest: Aviv Joseph Glazer – Co-Founder of Panda Match Host: Ben Reed, host of the Next Gen Sales Leaders Podcast Episode Highlights: [00:01:00] What Is Panda Match? Aviv explains how Panda Match scrapes live website data to build more accurate lists. [00:10:00] The Intricacies of List Building: Ben explains how building B2B lead lists is not as simple as it may first appear and why. [00:16:30] B2B Sales Motions Start With Lists: Ben describes that the first activity in any B2B sales-led go-to-market motion is B2B lead list building. [00:25:00] Agency Struggles: Real talk on churn, client expectations, and why most cold email shops hit a wall. [00:38:00] Building SaaS from the Trenches: Aviv’s journey from freelancer to SaaS founder and what he learned along the way. [00:48:00] Product-Market Fit Myths: How to know when you have it—and why it can disappear overnight. [01:07:00] Strategy Over Tactics: Why founders need to solve the right constraint before throwing money at outbound. [01:50:00] Mindset + Mentorship: How judgment, mentors, and integrity shape long-term success in business. Connect with Aviv: LinkedIn: Aviv Joseph Glazer Website: https://www.pandamatch.io Subscribe & Review: Enjoyed the episode? Subscribe to the Next Gen Sales Leaders Podcast and leave a review. It helps others find the show and supports our mission to grow revenue-driven B2B leaders. Follow Ben on Social: LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/ Join our FREE Group "NextGen Sales Leaders": https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600

Episode Summary:In this episode, we break down Alex Hormozi’s $100M Offers methodology and how to apply it to your business. We dive deep into offer creation, understanding your ideal customer profile, and using frameworks like "The Mom Test" to validate your market before launching. Learn how to craft an irresistible offer, niche down effectively, and position yourself for massive growth.What You Will Learn:The importance of an Ideal Customer Profile (ICP) in offer creation.How to use The Mom Test to validate your market.Why niching down is key to a successful offer.The five stages of customer awareness and how to leverage them.The step-by-step process to create a high-converting offer.How to structure an offer that drives trust and credibility.Episode Highlights:[00:01:00] Defining Your Ideal Customer Profile – The critical role of ICP in offer creation and why skipping this step can be fatal.[00:02:00] The Mom Test Framework – How to ask unbiased questions to uncover your audience’s true problems.[00:03:00] The Dream 100 List – Chet Holmes’ strategy for identifying and targeting your best-fit customers.[00:05:00] Understanding the Five Stages of Awareness – From problem-aware to product-aware, how to meet your customers where they are.[00:10:00] Real Offer Creation Example – Learn how I create a new offer from scratch using a real-world scenario and ideal customer profile. Subscribe & Review:Love this episode? Subscribe to the podcast for more insights on B2B sales, marketing, and offer creation. If you found value in today’s episode, please leave us a review!Follow Ben on Social:LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Join Our FREE B2B Sales and Growth Community:https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600

Episode Summary:In this in-depth tactical session of the NextGen Sales Leaders Podcast, host Benjamin Reed breaks down the fundamentals of cold email, covering everything from lead generation, list building, copywriting, AI-driven personalization, inbox management, and deliverability. If you’re looking to master cold outreach, understand how many emails to send, when to send them, and how to optimize your campaigns for maximum reply rates and conversions, this is the episode for you.Ben walks through the core components of cold email success—ideal customer profile (ICP) creation, structuring email copy for AI-driven personalization, managing email deliverability, and setting up your cold email infrastructure with Instantly, Clay, and other key tools. He also provides a detailed breakdown of how many emails you need to send to hit your sales targets, the cost of running a cold email operation, and the realistic ROI you should expect.What You Will Learn:How to identify and build hyper-targeted cold email listsThe best structures to use and how to personalize at scaleThe right way to configure inboxes, warm-up sequences, and avoid spam filtersUnderstanding the tools, costs, and sending limits to optimize your outbound systemThe best way to convert cold leads into booked meetingsKey benchmarks for reply rates, meeting rates, and customer acquisition costsFeatured Guest:Host: Ben Reed, founder of NextGen Sales Leaders, expert in AI-powered outbound sales and B2B cold emailEpisode Highlights:[00:01:30] Intro to cold email strategy[00:04:15] The three pillars of cold email success [00:12:30] The tech stack for cold email success [00:21:00] Cold email metrics and benchmarks [00:34:45] Cost breakdown and required email volume [00:46:10] Cold email best practices and common mistakes [00:57:00] When cold email is not the right strategy [01:05:45] How to get help with cold email and AI outboundResources & Links:For the full Notion Training, DM Ben on LinkedIn:https://www.linkedin.com/in/benjamin-aaron-reedJoin Our Free B2B Sales Skool Community:https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600Work With Us (Cold Email & AI Sales Services):https://nextgensalesleaders.comSubscribe & Review:Love this episode? Subscribe to the NextGen Sales Leaders Podcast for the latest in B2B outbound sales, AI-powered cold email, and sales leadership insights. If you found value in this episode, leave us a review on Spotify or Apple Podcasts.

Episode Summary:In this episode of the NextGen Sales Leader Podcast, host Ben Reed sits down with Alfie Carter, founder of Prosp AI, a cutting-edge automation tool for LinkedIn. With LinkedIn cracking down on automation and outreach strategies, Alfie shares his firsthand experience of how these changes have impacted outbound B2B sales and automation tools like Prosp AI. We dive into how AI-driven personalization is changing the game, the controversy surrounding LinkedIn bans, and the strategies that still work for effective LinkedIn outreach.What You Will Learn:How Prosp AI stands out from other LinkedIn automation toolsWhy LinkedIn is cracking down on automation and the impact on foundersThe key to personalized LinkedIn messaging at scaleThe conversion rates of LinkedIn outreach vs. cold emailThe future of AI-driven LinkedIn outreach and best practices for safetyHow Alfie Carter’s personal LinkedIn got banned and what it means for automation tool foundersFeatured Guest:Alfie Carter – Founder of Prosp AI, an automation tool designed to enhance LinkedIn outreach using AI personalization.Host:Ben Reed – Host of NextGen Sales Leader Podcast, B2B outbound expert, and founder of a leading cold outbound and revenue operations agency.Episode Highlights:[00:01:30] Intro to Alfie Carter & Prosp AI – What makes Prosp AI unique in a crowded market?[00:05:15] The LinkedIn Automation Crackdown – Why is LinkedIn banning automation tools?[00:10:30] Personalization at Scale – How Prosp AI leverages AI to make outreach messages more human and engaging.[00:15:45] LinkedIn vs. Cold Email – How LinkedIn outranks cold email in terms of response rates and conversion.[00:22:10] Trust & Authenticity in Outreach – Why human psychology plays a huge role in LinkedIn connection requests and messaging.[00:29:35] AI Voice Notes & LinkedIn DMs – How Prosp AI is using AI voice messages to increase engagement.[00:35:20] The LinkedIn Ban Controversy – What happened with Apollo.io, Seamless, and why Prosp AI’s founder got banned from LinkedIn.[00:45:55] Is LinkedIn Automation Still Safe? – Alfie breaks down how Prosp AI protects accounts and why users are not at risk.[00:53:10] Final Thoughts & Future of AI Automation – How LinkedIn outreach will evolve and what’s next for Prosp AI.Connect with Alfie & Prosp AI:Website: https://prosp.ai?via=benJoin the Slack Community: https://join.slack.com/t/prospcommunity/shared_invite/zt-2zyunvyuc-8_fPKK6L20vDrDSN5GK7sgSubscribe & Review:Enjoyed this episode? Subscribe to the NextGen Sales Leader Podcast for expert insights into B2B sales, cold email, and outbound automation. If you found value in today’s conversation, please leave us a review!

Episode Summary: In this episode of NextGen Sales Leaders, host Benjamin Reed sits down with Steven Eror from Signals to dive deep into the future of AI-driven outbound sales. They discuss how Signals is transforming sales outreach by leveraging behavioral and profile-based data to power AI cloud SDRs. Discover how AI-powered sales reps can automate event follow-ups, website chat interactions, and inbound calls—all while integrating seamlessly with your CRM.If you’re a sales leader, founder, or RevOps professional wondering how AI can help scale your outbound motion, improve SDR efficiency, and drive better pipeline conversion, this episode is for you.What You Will Learn:How Signals uses AI-driven SDRs to automate outreach and engagement.What differentiates Signals from other signal-based sales intelligence tools.The role of AI in replacing or augmenting human SDR teams.How sales teams can use AI to personalize outreach and prevent AI "hallucinations."The ideal use cases for AI SDRs in inbound vs. outbound sales motions.Why AI-driven demo bots and follow-up automation are the next frontier.Featured Guest:Steve Eror – Head of Partnerships at Signals, a platform leveraging AI-driven cloud SDRs to automate outreach and engagement.Host:Ben Reed – Host of Next Gen Sales Leaders Podcast, fractional CRO, and B2B sales expert.Episode Highlights:[00:01:30] Introduction to Signals – Steve explains how Signals captures digital buyer footprints and translates them into sales actions.[00:06:45] Differentiation in AI SDR Tech – What sets Signals apart from other sales intelligence platforms?[00:12:20] Is AI SDR Tech Ready for Prime Time? – Addressing the most common objections to AI in outbound sales.[00:19:55] Training AI to Sound Human – How AI SDRs are programmed with tone, messaging, and guardrails to minimize errors.[00:26:10] AI as an SDR Replacement vs. Assistant – When should AI augment your sales team, and when should it replace SDRs entirely?[00:34:00] Ideal Customer Profile (ICP) for AI SDRs – Who benefits most from Signals’ AI-driven outreach and automation?[00:42:10] AI in Complex Sales Cycles – Can AI handle multi-touch, multi-stakeholder B2B enterprise deals?[00:50:30] The Future of AI in Sales – What’s next for AI-powered sales engagement? Demo bots, full-cycle AI reps, and more.[01:00:15] Steve’s Background & the Origins of Signals – How Signals evolved from inside sales expertise to AI-driven sales automation.[01:08:20] Where to Find Steve & Signals – How to connect and start exploring AI SDRs for your business.Connect with Steve Er & Signals:Website: https://getsignals.ai/LinkedIn: https://www.linkedin.com/in/stevenerorjr/Subscribe & Review:Enjoyed the episode? Subscribe to the Next Gen Sales Leaders Podcast for more insights on B2B sales, outbound automation, and revenue growth strategies. If you found this episode valuable, leave us a review!

Episode Summary:In this episode of the NextGen Sales Leaders Podcast, host Ben Reed sits down with Tomer Levy, the founder of Mailin, to discuss the future of cold email deliverability in 2025. They dive deep into the challenges B2B marketers face when trying to land in the inbox, the differences between shared vs. dedicated IPs, and how to optimize your cold email infrastructure to maximize results. If you're running outbound campaigns, this is an episode you can’t afford to miss!What You Will Learn:Why cold email deliverability is getting harder in 2025 and how to adapt.The key differences between shared and dedicated IPs—and which one is right for you.How IP reputation, infrastructure, and domain setup impact inbox placement.Why most cold email senders fail and how to prevent deliverability disasters.The best practices for warming up inboxes and maintaining high deliverability rates.Featured Guest:Tomer Levy – Founder of Mailin, an email infrastructure platform that helps outbound agencies and B2B businesses take control of their deliverability.Host:Ben Reed – Host of the NextGen Sales Leaders Podcast.Episode Highlights:[00:01:10] Introduction – Meet Tomer Levy and learn how his journey as a cold email agency owner led him to create Mailin.[00:04:30] Why Deliverability is Declining in 2025 – Breaking down the key trends affecting inbox placement today.[00:09:20] Shared vs. Dedicated IPs – The pros and cons of each and which one is best for high-volume senders.[00:15:40] How IP Reputation Works – Why Google and Microsoft track sender reputation and how to protect yours.[00:22:10] Infrastructure Best Practices – Setting up domains, mailboxes, and servers for maximum inbox placement.[00:28:30] The Role of AI in Cold Email – Can AI-generated emails be detected? What role does AI play in personalization and outreach?[00:35:15] Avoiding Common Cold Email Mistakes – Why most agencies fail and how to bulletproof your strategy.[00:42:00] Deliverability Hacks for 2025 – Final takeaways and tactical advice for B2B marketers looking to scale their outreach.Connect with Tomer Levy:Mailin Website : mailin.aiLinkedIn: https://www.linkedin.com/in/tomerlevii/Subscribe & Review:Enjoyed this episode? Subscribe to the NextGen Sales Leaders Podcast for expert insights into B2B sales, cold email, and revenue growth strategies. If you found value, please leave us a review—it helps more entrepreneurs discover the show!

Episode Summary: Join us as Devin Baptiste, the mastermind behind GroupRaise, shares his journey from the early days of cold outbound email to building a cutting-edge startup. Dive deep into the world of cold email strategies, the evolution of outbound marketing, and the challenges of scaling email outreach to millions of recipients while maintaining high engagement rates.What You Will Learn:How Devin leveraged cold email to build GroupRaise from the ground up.Key strategies for effective cold outbound campaigns in the B2B space.The challenges of scaling email outreach to maintain high deliverability and engagement.Insights into the future of outbound marketing with AI and automation tools.Best practices for maintaining domain reputation and avoiding spam filters.Featured Guest: Devin Baptiste - Founder and CEO of GroupRaise.Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.Episode Highlights:[00:02:15] The Cold Email Genesis: Devin discusses the early days of GroupRaise and how cold email was integral to its growth.[00:07:40] Outbound Marketing Evolution: Insights into the shifting landscape of outbound marketing and the tools that are changing the game.[00:14:30] Scaling Challenges: Devin dives into the complexities of sending millions of emails monthly while maintaining high open and response rates.[00:22:05] Future of Outbound Marketing: The role of AI, dynamic personalization, and new tools in shaping the future of cold email campaigns.[00:30:45] Best Practices: Practical advice on keeping your emails out of the spam folder and ensuring high deliverability.[00:38:00] Advice for B2B Entrepreneurs: Devin offers insights for B2B business owners looking to leverage cold email as a powerful growth tool.Connect with Devin:LinkedIn: https://www.linkedin.com/in/devin-baptiste-4ab99b3/Subscribe & Review: Enjoyed this episode? Subscribe to the NextGen Sales Leaders Podcast for the latest insights in B2B sales, marketing, and growth strategies. If you found value in today’s discussion, please leave us a review.Follow Ben on Social:Instagram: https://www.instagram.com/benjaminaaronreedLinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Youtube :https://www.youtube.com/channel/UCXGg_D9tQ-uSW0BKFPmMJNQJoin our FREE Group "Outbound B2B Sales":https://bit.ly/b2b-skool-yt

Episode Summary: Ben dives into a Startup Founder’s success story with Leon Klepfish, CEO and founder of Callingly. Discover how Leon harnessed his engineering expertise to revolutionize B2B sales lead response times with Callingly, a powerful tool to enable sales teams to respond to inbound leads in less than 30 seconds. Grab practical sales lessons and growth strategies that have propelled Callingly to success and how these insights can be applied to any B2B business looking to improve sales and operational efficiency.What You Will Learn:Insights into successfully launching a tech startup as a non-sales founder.Lessons on transitioning from tech expert to Sales Leader and CEO while scaling a business effectively.Effective management practices for leading a growing team in a dynamic tech landscape.Featured Guest: Leon Klepfish - CEO and Founder of Callingly.Host: Ben Reed, seasoned sales leader and host of the Next Gen Sales Leaders Podcast.Episode Highlights:[00:01:30] The Genesis of Callingly: Leon explains his transition from engineering to entrepreneurship and the birth of Callingly.[00:05:45] Tech Integration into Sales: Detailed discussion on how Callingly integrates with CRM systems to streamline lead responses and why quick response is crucial for B2B sales success.[00:12:20] Key Sales Lessons from Callingly’s Journey: Leon shares transformative sales strategies that helped scale Callingly and how these can be applied in any sales-driven business.[00:19:55] Leadership and Growth: How to manage and inspire a team in the high-stakes world of tech startups, with tips for fostering an innovative company culture.[00:26:10] Planning for the Future: Leon talks about his strategic approach to business growth and preparing for a lucrative exit.[00:34:00] Sales Strategies for Entrepreneurs: Ben and Leon discuss actionable sales tactics and strategies that listeners can implement immediately to improve their sales outcomes.Connect with Leon:LinkedIn: https://www.linkedin.com/in/leonklepfish/Subscribe & Review: Are you looking to enhance your sales strategies and drive your B2B business growth? Subscribe to the NextGen Sales Leaders Podcast for more insights from top industry leaders. If you enjoyed today’s episode, please leave us a review!Follow Ben on Social:Instagram: https://www.instagram.com/benjaminaaronreedLinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/Youtube :https://www.youtube.com/channel/UCXGg_D9tQ-uSW0BKFPmMJNQJoin our FREE Skool Group "Outbound B2B Sales":https://bit.ly/b2b-skool-yt