The Golden Circle and Applying it to Change

The Golden Circle is a model applied by influential speaker and author Simon Sinek to explain the success of leaders in fields ranging from invention to politics. In this episode Lee explains and contextualises The Golden Circle so you can apply it to your business role. KEY TAKEAWAYS Simon Sinek is critical of businesses who apply the following in the wrong order. We should start with ‘why’, move to ‘how’ and then to ‘what’. Why is it important for the senior leadership team or the change team, HR, team leader, operators? By asking these questions you allow people to buy into what you require from them. The how is the differentiator. This is the performance. This is the area that will make you stand out. How you do what you do will define your change. How do you do things differently? The what is the result and if you begin with the ‘what’ you fail to establish the structure and motivation to achieve it. BEST MOMENTS ‘ There’s different purposes for each of these different statements. So, the why. The why do we do it is for people to build connection to whatever it is.’ ‘When you’re delivering change the outcome is the ‘what’.’ ‘So someone’s bias was towards problem solving, another ones bias was towards a daily meeting structure. Ultimately, those are just tools to help create leaders to ask about questions and all of that stuff.’ VALUABLE RESOURCES Business Problems Solved Podcast          ABOUT THE HOST   For the last 15 years, I have been a multi-sector internal or external business improvement consultant, building the improved capability of individuals, teams and businesses. In my spare time, I enjoy spending time with my two young children Jack & India. I also enjoy listening to and reading business & personal development material. Lee Houghton is “THE Business Problem Solver”, a Management Consultant, CX Specialist and Keynote Speaker.   CONTACT METHOD   You can contact Lee Houghton on 07813342194 [email protected] https://www.linkedin.com/in/lhoughton/