The GSTIC Plan (Episode 024 - The Marketing Gateway Podcast)

Planning is everything! In this episode, we uncover how the G-STIC framework helps marketers avoid pitfalls by clearly defining goals, strategies, and tactics.---------------------------------------- The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featuring guests from the St. Louis area and beyond. Every week, Sean shares insights about the world of marketing and speaks to people who are working in various marketing roles - creative agencies, brand managers, MarCom professionals, PR pros, business owners, academics, entrepreneurs, researchers and more! The goal of The Marketing Gateway is simple - we want to build a connection between all of our marketing mentors in the Midwest and learn from one another! And the best way to learn is to listen. And the next best way is to share! For more episodes: https://www.themarketinggateway.com Copyright 2025, The Research & Planning Group, Inc.