The Hard Truth About Building an Outdoor Fitness Business with James Sweeney | 20 Years of Grit & Growth

“It would have been easy to walk away… but we didn’t.”In this episode of Your Mind Your Business, host Carina McLeod sits down with James Sweeney, co-founder of Essex Boot Camp (EBC), to dive into the gritty reality of building a fitness business from the ground up.💡 Topics Covered: ✅ The unseen struggles of starting a fitness business—early mornings, no-shows, and doubt ✅ How James and his co-founder Glynn Roberts built Essex Boot Camp into a well-respected outdoor fitness brand ✅ Why the gym model is broken and how outdoor fitness changes the game ✅ The importance of resilience and learning from failure ✅ How to navigate competition and stay true to your business values🔥 “The gym model doesn’t work for lots of people—so we built our own.”📌 If you’ve ever thought about starting a fitness business, or you just want to hear the real, unfiltered truth about entrepreneurship, this episode is for you.🔔 Don’t forget to like, subscribe, and hit the notification bell to stay updated with more episodes of Your Mind Your Business!Discover more about Essex Boot Camp: https://www.ebcfitness.co.ukFollow Essex Boot Camp: https://www.facebook.com/essexbootcamphttps://www.instagram.com/essexbootcamp/#Entrepreneurship #FitnessBusiness #EssexBootCamp #GritAndGrowth #YourMindYourBusiness #OutdoorFitness #EBC #EBCFitness #BusinessPodcast #Entrepreneurs #EntrepreneurPodcastFollow us on: 👉 Website: https://yourmindyourbusiness.com/ 👉 YouTube: https://www.youtube.com/@YourMindYourBusiness/ 👉 LinkedIn: https://www.linkedin.com/company/your-mind-your-business/ 👉 Instagram: https://www.instagram.com/your_mind_your_business/ 👉 TikTok: https://www.tiktok.com/@yourmindyourbiz