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The High EQ Marketer: Every Marketer Needs Great Content, with Melissa Zehner episode artwork

Jul 1, 2022 37 min

The High EQ Marketer: Every Marketer Needs Great Content, with Melissa Zehner

from B2B Growth Hosted by Sweet Fish

In this cross-over episode, we're sharing an episode from The High EQ Marketer. This show is produced by Sweet Fish Media. What is the real value of great content? In this episode, John Busby is joined by Melissa Zehner to explore this question. She’s been a freelancer, copywriter, editor, and now Director of Content at Foundation. You'll learn: How brands should hire writers What makes a great writer for B2B Content How to build a content marketing strategy The notion of “Writing for Google” Best practices for your content Connect with John Busby:Twitter: https://twitter.com/JohnMBusby LinkedIn: https://www.linkedin.com/in/johnmbusby/ Follow The High EQ Marketer:Facebook: https://www.facebook.com/HighEQMarketer Twitter: https://twitter.com/HighEQMarketer LinkedIn: https://www.linkedin.com/showcase/the-high-eq-marketer Instagram: https://www.instagram.com/higheqmarketer/ Learn more about Centerfield:Facebook: https://www.facebook.com/CenterfieldHQ/ Twitter: https://twitter.com/CenterfieldHq LinkedIn: https://www.linkedin.com/company/centerfield-media Instagram: https://www.instagram.com/centerfieldhq/ The High EQ Marketer website: Centerfield Podcast page: https://www.centerfield.com/podcast/ Podcast Episode Pages: https://www.centerfield.com/centerfieldpodcast/

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The High EQ Marketer: Every Marketer Needs Great Content, with Melissa Zehner

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This episode was published on July 1, 2022.

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