The Importance of Show Notes - Episode #219

Show notes are basically a written post for your website or blog that covers the content that you discussed in your podcast.  There are many reasons why show notes should be part of your podcasting promotion and a few are talked about on today’s podcast episode. Show notes encourage people to come to your websiteIdeally you want to continue the relationship with your audience after they have listened to your show, so getting people to your website or blog via your show notes page gives them an opportunity in which to do so. Show notes are great for SEOIf you want your podcast to be found by new listeners it needs to be indexed and featured in search results.  Unfortunately, Google can’t search MP3 files (at least not yet) so you need to include important keywords that are said in your podcast to be somewhere on the internet where the Google bots can find them.  Remember to make them readable with at least 300 words. Show notes allows you share the links to other resourcesUse your show notes to direct listeners to any links that you may have mentioned in the episode including affiliate links, online courses, books and invite them to join your email list for newsletter and podcast updates. Show notes increase your authorityThe more content you have online the more legitimate you’ll look online to the search engines and others when they are searching online. Show notes can be viewed on all devicesWhen sharing your episodes you want a link that’s going to work for everyone no matter what device they’re using, Android or Apple which is not the case with some podcasting platforms. Show notes are a great reference tool for your audienceIf you provide links or mention articles or just want to share your guest’s information,  you can include them in your  show notes.  Listeners won’t need to take notes or re-listen to portions of your podcast for links they may have missed.There are many other important reasons for show notes and I invite you to share some of your own and when you are ready to start your own podcast, please send an email to [email protected] to schedule your 30-Min Complimentary Discovery Call or to enroll in the 90-Min Mini Coaching Session which is a great investment of $97.Find and follow me on all my social media platforms using the hashtag #DelawareBlogger or my linktree id Delblogger https://linktr.ee/delbloggerToday’s episode was sponsored by NspireD LLC, www.nicolleinspires.com - NspireD by Nicolle Collection of inspirational t-shirts.--- Send in a voice message: https://anchor.fm/delawareblogger/messageSupport the showIf  you are ready to start a podcast and need assistance, please send an email to [email protected] and you can find and follow me on all my social media platforms at https://linktr.ee/ablakeenterprises