EPISODE · Aug 11, 2021 · 22 MIN
The Ins and Outs of Brand Stunts
from Advertising Specialty Institute · host ASI
In this episode of Promo Insiders, Sara Lavenduski, ASI Media’s executive editor of digital content, speaks with Margo Kahnrose, chief marketing officer of commerce intelligence platform Skai, about the marketing value of brand stunts, which often include branded merchandise.
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