The Insane Story Behind Australian Brand, Knobby Underwear | Founder Rob Rand - EP122 episode artwork

EPISODE · Aug 13, 2025 · 39 MIN

The Insane Story Behind Australian Brand, Knobby Underwear | Founder Rob Rand - EP122

from Success x Happiness · host sxhpod

Would you bet your house deposit on a pair of undies? Rob Rand did.   In this inspiring episode of the Success Times Happiness podcast, we sit down with Rob Rand – the creative founder behind Knobby Underwear – a brand built on bold risks, relentless creativity, and a million-pair-a-year subscription model. Rob shares how he turned a wild idea into a cult-like movement, why staying curious is a superpower, and how ultra-running fuels his entrepreneurial fire. From starting in remote Queensland to reshaping the e-commerce space, Rob drops gold for creatives, founders, and dreamers alike.   https://knobby.com.au   Listen To The Podcast ============================= Spotify - https://open.spotify.com/show/1CCrfi7eB3zlANJ81D1C72?si=4221bec96c244a0c Apple Podcasts - https://podcasts.apple.com/au/podcast/success-x-happiness/id1683066164   Follow https://www.instagram.com/sxhpod   Chapters ============================= (00:00:00) - Intro (00:00:39) - Chapter 1 | Rob’s Creative Background & Risk Appetite (00:10:05) - Chapter 2 | Why Undies? Why Subscription? (00:18:01) - Chapter 3 | The Future of Knobby (00:32:47) - Quick Fire Questions (00:38:25) - Outro   🔎 RELEVANT HASHTAGS: #podcast #business #startup

Would you bet your house deposit on a pair of undies? Rob Rand did.   In this inspiring episode of the Success Times Happiness podcast, we sit down with Rob Rand – the creative founder behind Knobby Underwear – a brand built on bold risks, relentless creativity, and a million-pair-a-year subscription model. Rob shares how he turned a wild idea into a cult-like movement, why staying curious is a superpower, and how ultra-running fuels his entrepreneurial fire. From starting in remote Queensland to reshaping the e-commerce space, Rob drops gold for creatives, founders, and dreamers alike.   https://knobby.com.au   Listen To The Podcast ============================= Spotify - https://open.spotify.com/show/1CCrfi7eB3zlANJ81D1C72?si=4221bec96c244a0c Apple Podcasts - https://podcasts.apple.com/au/podcast/success-x-happiness/id1683066164   Follow https://www.instagram.com/sxhpod   Chapters ============================= (00:00:00) - Intro (00:00:39) - Chapter 1 | Rob’s Creative Background & Risk Appetite (00:10:05) - Chapter 2 | Why Undies? Why Subscription? (00:18:01) - Chapter 3 | The Future of Knobby (00:32:47) - Quick Fire Questions (00:38:25) - Outro   🔎 RELEVANT HASHTAGS: #podcast #business #startup

NOW PLAYING

The Insane Story Behind Australian Brand, Knobby Underwear | Founder Rob Rand - EP122

0:00 39:07

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Success x Happiness?

This episode is 39 minutes long.

When was this Success x Happiness episode published?

This episode was published on August 13, 2025.

What is this episode about?

Would you bet your house deposit on a pair of undies? Rob Rand did.   In this inspiring episode of the Success Times Happiness podcast, we sit down with Rob Rand – the creative founder behind Knobby Underwear – a brand built on bold risks,...

Can I download this Success x Happiness episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!