The Iron Business Show #8: How To Build a Gym People Never Want to Leave

This is something none of the "grow your gym" business gurus talk about. We can talk about marketing, sales, and the latest AI model all day.  But THIS is the foundation of what your business is built upon.  It's what keeps people coming back.  It's how you build something that's truly special and bigger than yourself.  On today's show I breakdown exactly what that is and how to build it into your gym. Enjoy the show.