EPISODE · Apr 16, 2026 · 15 MIN
The Measurement Gap
from The Trendcast · host Created & hosted by: Sophie Anderson, Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Special thanks to our guests: Paul Riismandel; Joe Macarack; Sona Cerdiquist; and to Advertising Week for their partnership.
Podcasting has made major strides in measurement—but proving its full impact isn’t always straightforward. In this episode of The Trendcast, we explore how new tools are closing the gap between perception and proof, and why podcasting’s true value goes beyond clicks to deeper listener connection. Special thanks to our guests: Paul Riismandel, Joe Macarack, Sona Cerdiquist, and to Advertising Week for their partnership. Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.
Embed this episode
What this episode covers
Podcasting has made major strides in measurement—but proving its full impact isn’t always straightforward. In this episode of The Trendcast, we explore how new tools are closing the gap between perception and proof, and why podcasting’s true value goes beyond clicks to deeper listener connection.
Ready to play
The Measurement Gap
No transcript for this episode yet
Similar Episodes
Jan 27, 2024 ·12m
Jan 19, 2024 ·9m
Jan 18, 2024 ·5m
Jan 14, 2024 ·6m
Jan 5, 2024 ·7m
Similar Podcasts
No similar podcasts found.