PODCAST · business
The Trendcast
by SiriusXM Media
The Trendcast is a five-episode podcast series from SiriusXM Media, reflecting on the hottest podcast trends this year, as showcased in the 2025 Podcast Trends Report.
Episodes
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The Measurement Gap
Podcasting has made major strides in measurement—but proving its full impact isn’t always straightforward. In this episode of The Trendcast, we explore how new tools are closing the gap between perception and proof, and why podcasting’s true value goes beyond clicks to deeper listener connection....
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The AI Question
AI is transforming podcasting—from how shows are created to how they’re targeted and monetized. But as technology accelerates, what happens to the human element that defines the medium? In this episode of The Trendcast, we explore the balance between automation and authenticity—and why the future...
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The Brand Gaze
As brand safety tools evolve, so does the way advertisers show up in podcasting. This episode explores the balance between control and creative freedom, and how brands can navigate safety, suitability, and authenticity in a medium built on trust. Special thanks to our guests: Tamara Zubatiy…
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The Scale Myth
Does bigger really mean better in podcasting? This episode unpacks why reach isn’t everything, and how niche shows drive powerful engagement and results. From celebrity hits to indie voices, we explore why relevance—not just scale—wins. Special thanks to our guests: Melissa Keische, Jeremy...
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The Video Shift
Podcasting has gone visual. In this episode of The Trendcast, we explore how video is reshaping discovery, engagement, and monetization—and what it means for creators, audiences, and brands. Is video replacing audio, or expanding it? Industry experts weigh in on the future of a now hybrid medium....
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Trendcast Season 2: Coming Soon
A new era of podcasting is here. The Trendcast Season 2 explores the key questions shaping what comes next.
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The Collab
Sophie zeroes in on how perfectly targeted ad placements not only bring brands closer to their audiences, but deliver real results not typically found in other forms of media. She deep dives into this trend and discusses the effect that data driven, and sometimes AI powered solutions, has on a…
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The Feedback Loop
Sophie dives into the ever-important host-listener relationship, and how the breaking down of the fourth wall brings the audience in as contributors, taking them from listeners to part of the show. With her guests, she discusses the use of social media, how hosts will take the extra step to make...
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The Shake Up
Podcast creators are here to shake up the industry make-up, representing a whole host of races, genders, and cultures which allow for a richer, more diverse medium. In this episode, Sophie discusses how the industry has expanded into the multi-cultural phenomenon we know today along with the...
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The Binge
Bingeable podcast creation has led to a rise in listener-creator engagement. In fact, two-thirds of listeners are taking in multiple episodes back-to-back in a single session, as they seek connections with not only the story, but the storytellers themselves. In this episode, Sophie discusses how...
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The Mainhustle
As we dive into what it means for creators to turn their podcasts into their mainhustle, and main source of income, we also explore the benefits advertisers can find in the space. In this episode, Sophie sits down with Mike Davis, co-founder Dirty Mo Media, Sarah Bolton, Advertiser Perceptions…
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Frequently Asked Questions
How many episodes does The Trendcast have?
The Trendcast currently has 11 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is The Trendcast about?
The Trendcast is a five-episode podcast series from SiriusXM Media, reflecting on the hottest podcast trends this year, as showcased in the 2025 Podcast Trends Report.
How often does The Trendcast release new episodes?
The Trendcast has 11 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to The Trendcast?
You can listen to The Trendcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts The Trendcast?
The Trendcast is created and hosted by SiriusXM Media.
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