The Must-Knows of Entering Into Successful Business Collaborations

In this episode, Shauna sits down with Jen Rogers, the co-owner of Wild Winds Brewery to discuss business collaborations. Jen shares the landscape of collaborations in the craft beer industry including some collaborations she’s formed, the benefits of collaborating as a business, key questions to ask when considering a collaboration, how to approach a company to propose a new collaboration, and more.  Jen wears multiple hats as a brewer, website designer, social media content creator, sales rep, can label designer - summed up, she's the Chief Awesome Officer. She graduated with distinction from the Olds College Brewmaster Program in 2019, is a Certified Cicerone, and loves brewing beers that are true to style. Her brewing experience includes Village Brewery, Last Best Brewing and Distilling, and Railyard Brewing. She was an instructor for the Olds College Brewmaster program in 2022. She is passionate about craft beer, creating recipes and sharing the fruits of her labour with others. Wild Winds Brewery produces craft beer made with the highest quality ingredients and standards. They believe in supporting local businesses, caring for people, giving back to their community, creating experiences, and providing a FUN place to hang out (when they have a brick-and-mortar building). Resources EDC Coming together: How women entrepreneurs can excel through business collaboration: https://www.edc.ca/en/blog/women-entrepreneurs-excel-through-collaboration.html?utm_source=ti&utm_medium=edc-email&utm_campaign=content_tradeinsights&utm_content=prospect_newsletter_test_Hero2-int-1a_apr-18-23_e Episode Blog: https://thefinancecafe.ca/the-must-knows-of-entering-into-successful-business-collaborations/ Connect with Wild Winds Brewery  LinkedIn: https://www.linkedin.com/company/wild-winds-brewery/  Instagram: @wildwindsbrewery  Facebook: https://www.facebook.com/WildWindsBrewery/  Website: www.wildwindsbrewery.ca  Sponsor For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub  Connect with Us Website: thefinancecafe.ca/  Instagram: @thefinancecafeofficial  LinkedIn: The Finance Cafe  Learn more about our financial literacy program designed specifically for you and don’t forget to use code PODCAST10 to save 10% off at www.thefinancecafe.ca/