The Myth of Instant Traction

In This Episode: There is no Instant Traction ** A consultant wants to make a product company ** We built this by taking risks ** If you're not willing to take a risk we don't want you here ** Difference between consulting and actually making the product ** No product goes right from idea stage to out the door ** Test it and see. ** They're building a product in a vacuum ** When there's no hurdle everyone jumps in ** Famous companies that did not have instant traction even though you think they did ** Bubble Wrap ** Co-occurring conditions ** The Wright Brothers ** Validation. ** Apple and customer feedback ** You need some amount of resilience. ** Where your customers congregate ** Product market fit Sponsor this Podcast: https://www.chrisjonesmedia.com/no-followers-podcast