The New Coke Disaster

In 1985 Coca-Cola decided to rock the boat by changing the recipe for Coke and naming it New Coke. This infuriated the public and caused backlash so severe it forced the company to bring back the original recipe. Was this an ingenious idea to create brand loyalty? Was it to cover up the switch from sugar to high fructose corn syrup? How does Miranda July fit into all this? Listen to find out!Also Melissa remembers a commercial she did for a failed Microsoft phone.  [email protected] / Twitter / Instagram / Patreon / MerchSupport this show http://supporter.acast.com/webcrawlers. Hosted on Acast. See acast.com/privacy for more information.

What this episode covers

In 1985 Coca-Cola decided to rock the boat by changing the recipe for Coke and naming it New Coke. This infuriated the public and caused backlash so severe it forced the company to bring back the original recipe. Was this an ingenious idea to create brand loyalty? Was it to cover up the switch from sugar to high fructose corn syrup? How does Miranda July fit into all this? Listen to find out!Also Melissa remembers a commercial she did for a failed Microsoft phone. [email protected] / Twitter / Instagram / Patreon / MerchSupport this show http://supporter.acast.com/webcrawlers. Hosted on Acast. See acast.com/privacy for more information.

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This episode is 41 minutes long.

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This episode was published on March 21, 2023.

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