The New Entrepreneur - Shirley Anthony - Owner of Marketing Breakthroughs

ANNOUNCING NEW BOOKThe world today is filled with opportunities and people are redefining what it means to be an entrepreneur. There are those who have a breakthrough idea and successfully launch it; others see a gap in the market to buy a franchise or an existing business; some establish consulting or advisory services. These are the NEW entrepreneurs and all have in common a passion to pursue a business of their own and have taken action to make it happen.If you have a yearning to join the ranks of the NEW entrepreneur but are unsure how to take that first step, this book is for you… If you are already a business owner, you will benefit from its practical tips and the many insights shared by other successful entrepreneurs.In these pages you will uncover…Practical tips and insights for starting, growing and sustaining a business of your own.How to research your business idea.Strategies implemented by successful entrepreneurs.How to write a “living” marketing plan.Tactics to attract and retain customers.How to develop a brand.How to manage difficult business situations and unhappy clients.Tips for managing business areas in which you are not skilled.How digital marketing can grow your business.The benefits of investing in yourself, the business owner.Coping strategies for personal challenges you may face.Ingredients for business success.Winning strategies.