The New Yahoo & Google Email Deliverability Requirements w. Kendra Corman Ep 129

A live chat with Brenda Meller and Kendra Corman on Yahoo and Google Email Deliverability Requirements Originally aired LIVE on Tuesday, April 9, 2024 Questions Kendra answers during the podcast: What are the requirements for Yahoo and Google email deliverability? (3:44) What is the difference between a DMARC and DKIM code? (4:52) Does the one-click unsubscribe button at the top of the email unsubscribe from the entire list or mark it as spam? (6:58) How often should small business owners and solopreneurs clean their email lists? (9:09) What is the impact of inactive subscribers on email deliverability? (9:00) What is a good open rate for emails? (12:55) How can recipients mark emails as safe senders to avoid the junk folder? (14:54) What is the best way to get people on an email list? (16:55) What are the three most important things to consider when writing an email subject line? (19:58) Are there any tools recommended for testing email subject lines? (20:58) Support the show ************************************** My name is Brenda Meller. I'm a LinkedIn coach, consultant, speaker, and author. My company is Meller Marketing and I help business professionals get a bigger slice of the LinkedIn pie. Visit mellermarketing.com Let's connect on LinkedIn: linkedin.com/in/brendameller (click MORE to invite me to connect and mention you listened to my podcast)