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EPISODE · Feb 6, 2026 · 1H 12M

The Outdoor Brand Spending $1 MILLION On Ads (Every Month)

from Second Nature

The Outdoor Brand Spending $1 MILLION On Ads (Every Month) You could've heard a pin drop at Outdoor Media Summit when Brian Davis told the audience his brand spends one million dollars on ads every month. But how did he get here? In this week's episode, we got to dive into Brian's history of launching and building brands - and the conversation that followed did not disappoint. Show Notes: Brian Davis: https://www.linkedin.com/in/briandavisinnovates/ Hollow Socks: https://hollowsocks.com/ Fix It Sticks: https://store.fixitsticks.com/ Back Bottle: https://backbottle.com/ Zach Stuck: https://x.com/zachmstuck Zach's Agency: https://www.homesteadstudio.co/ Josh Haskins (New GM): https://www.linkedin.com/in/jthaskins/ Scheels: https://www.scheels.com/ BPC - Brand, Product, Content: Wahoo Bike: https://www.wahoofitness.com/devices/indoor-cycling/smart-bikes Fanttik X10 Ace Mini Bike Pump: https://amzn.to/4pYICKZ Founders Podcast - Kevin Kelly: https://www.youtube.com/watch?v=RUKafK3xCfY Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media Meet us on Slack: https://www.launchpass.com/second-nature Follow us on Instagram: https://www.instagram.com/secondnature.media Subscribe to our newsletter: https://www.secondnature.media Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

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The Outdoor Brand Spending $1 MILLION On Ads (Every Month)

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