The Padel paradox: Packed courts, low returns episode artwork

EPISODE · Apr 23, 2026 · 45 MIN

The Padel paradox: Packed courts, low returns

from The SportBusiness Podcast

This week on The SportBusiness Podcast, co-hosts Jonathan Rest and Martin Ross pick apart the week’s headlines and address some big-ticket issues affecting the sports industry:THE NEWSROOM: An in-depth look at the imbalance between padel’s surging participation and commercial performance. Which revenue-generating sectors are serving up growth and why some baseline figures haven’t improved? Plus, key media rights developments for three European football leagues.INSIDE THE DEAL: As the debate around LIV Golf and PIF rages on, we look at that investment but broaden the discussion out to the wider Saudi sports ecosystem, from the Saudi Pro League to SURJ. Matthew Glendinning joins to offer on-the-ground reflections after his trip to Riyadh.AOB: A London Marathon participant to hog the limelight and a Killer setlist at the Enhanced Games. You can subscribe to The SportBusiness Podcast on Apple Podcasts, Spotify, Amazon Music and YouTube.Enter SBPODCAST30 at checkout for monthly and annual SportBusiness.com subscriptions for a 30-per-cent discount here.Co-hosts: Jonathan Rest, Martin RossContributors: Matthew GlendinningEditor: Lumi LehmuskallioSources:Full Swing on Netflix suffers audience dropSaudi enters padel as 54 gets new Hexagon event remitWill PIF let LIV die?PODCAST: Unpacking losses at LIV, European Tour and DAZNSURJ INTERVIEW: DAZN to grow in Saudi, Mena ‘in measured way’Saudi Prince’s KHC takes majority stake in Al-HilalSponsorships make case for PIF as ‘impactful investor’Record rights fees in new Norwegian domestic cycleDAZN to honour Pro League deal next seasonCentralisation backed despite Benfica resistance Hosted on Acast. See acast.com/privacy for more information.

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