The Power of the Podcast

As many realtors are discovering, changing times offer the opportunity to step back, take a look at their business and determine if maybe there is something new or different they can do to keep moving forward successfully. One trend that seems to be emerging in this area is that of agents hosting their own podcast, and given their experience in this field, Matt and Garrett have a great deal of valuable information and advice for those considering following in their podcasting footsteps.   In today's episode, they discuss some important aspects to consider before starting a podcast, especially having passion and proper intent. They also look at the factors involved in creating a local podcast, how to structure it, and identifying and addressing failure points. Tips for getting started, looking at the merits of offering audio, video, or both, and subtly building your business information into the podcast are all explored as well. The power and reach of a podcast can be formidable – listen in today to determine whether or not hosting one is right for you to continue your quest to share your passion with the world.   Episode Highlights:   What to think about before starting a podcast Having the right intent Making a local podcast Identifying and negotiating around failure points Structuring a podcast Tips for getting started Audio, video, or both? Subtly building your business information into the podcast   Quotes:   "It's really easy to get started."   "You better have a passion about what you're talking about, and what you're sharing."   "There is an opportunity to attract some business through having a podcast…it's massive."   "I think you should do everything that you can and feel comfortable with it."   "The audio quality is what makes a great podcast."   "The value is in the content, not in the fact that you're a realtor."   "I think it's just an amazing way to set yourself apart out there, and be able to provide some great value on a very large platform."   Links: www.TheNinjaSellingPodcast.com Email us at [email protected] Ninja Selling www.NinjaSelling.com @ninjasellingofficial Ninja Coaching: www.NinjaCoaching.com @ninja.coaching Garrett [email protected] @ninjaredding Matt [email protected] @matthewjbonelli