The Psychology of Selling From Stage: Lessons from Mitch Carson

Mastering Platform Sales: Insights with Mitch CarsonSummaryIn this episode, John Ball interviews Mitch Carson, a seasoned speaker and expert in platform sales, to explore the art of selling from the stage. The discussion highlights the differences between keynote speaking and platform sales, emphasizing the competitive nature and high earnings potential of the latter. Mitch shares his experiences and insights, offering advice to aspiring speakers on mastering the craft, the importance of energy, and effectively connecting with audiences. Key takeaways include learning from industry veterans and the significance of practice and preparation in becoming a successful platform pitchperson. This episode is a valuable resource for those interested in leveraging speaking engagements to sell products, courses, or services effectively.Linkshttps://www.mitchcarson.com/ http://getinterviewedguaranteed.com/meetwithmitch keywordsselling from stage, keynote speaking, platform selling, sales techniques, public speaking, event marketing, audience engagement, sales training, competitive speaking, online sales.takeawaysSelling from the stage is about opening wallets, not just applause.Keynote speakers and platform pitch people have different metrics for success.The environment and audience are crucial for successful selling.Platform selling is for risk-takers and competitive individuals.Community and support among speakers are vital for success.Understanding human psychology is key to effective selling.Practice and preparation are essential for successful presentations.Live events generally yield higher conversions than online.Starting on other people's stages is a low-risk way to enter the industry.Reputation and ethics are critical in the speaking business.titlesThe Power of Community in SpeakingOvercoming Sales Anxiety: A JourneySound Bites"I live for wallets opening up.""The job of a platform pitch person is to convert dollars.""I sold 800,000 from a stage in Tokyo."00:00 Introduction to Platform Sales00:20 Meet Mitch Carson: Master of Platform Sales02:38 Keynote Speaking vs. Platform Sales06:15 The Competitive World of Platform Sales11:59 Traits of a Successful Platform Pitch Person26:10 Live Events vs. Virtual Events32:37 Understanding the Events Business32:51 The Challenges of Starting Out34:07 The Importance of Networking36:12 The Impact of Economic Downturns37:11 Transitioning to Full-Time Speaking39:42 The Ethics of the Speaking Industry44:59 The Journey to Mastery46:53 The Art of Platform Pitching53:36 The Importance of Practice and Preparation55:30 Learning from the Masters59:29 Final Thoughts and Next StepsVisit https://presentinfluence.com to find out more or go to HTTP://johnballspeaks.com for speaking enquiries. Thanks for listening and please give the show a 5* review if you enjoyed it.Mentioned in this episode:Speaker Fee AuditFind out in less than a minute if you're undercharging for your speaking and where you need to look to fix any leaks with the Speaker Fee Audit. It's free to take and find out if you're missing out on money.