EPISODE · Feb 24, 2026 · 11 MIN
The Question That Changed My Life: The Entrepreneur’s Mortality Wake-Up Call
from Level Up Business · host JR Lay
Drawing from the philosophy of Memento Mori, JR challenges visionary founders to rethink what they’re building and why. In a world where AI can generate endless content and “expertise” is everywhere, JR makes the case that wisdom — earned through lived...
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This episode was published on February 24, 2026.
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