The Real Estate Agent Who Went Viral by Being Herself

Millions of views. Viral videos. Headlines around the world. And absolutely ZERO interest in being polished or scripted. Meet Heatha from Harcourts — the Central Hawke’s Bay real estate agent who has spent more than 32 years selling property… and somehow became a social media sensation simply by being completely herself. In this episode of 25 Hours, Heatha joins Lisa Novak and Immy Callister to talk about how her hilarious, fast-paced and brilliantly unfiltered property videos exploded online — reaching millions and turning her into one of New Zealand’s most recognisable real estate personalities. We talk viral fame, crazy comments, selling houses, her advertising and radio background, and why buyers are loving content that feels REAL rather than ridiculously rehearsed. And for agents wondering whether they need the perfect script, perfect lighting or perfect take? Heatha might just convince you to forget all of it. Press record. Have some fun. Be yourself. Because sometimes the best marketing strategy isn’t a strategy at all. 🎙️🏡😂