The Real Process Behind High-Impact Design for Startups episode artwork

EPISODE · Jan 12, 2026 · 42 MIN

The Real Process Behind High-Impact Design for Startups

from Packaging Unboxd with Evelio Mattos · host The Packaging Design Podcast

What does it really take to design packaging that connects, converts, and stands out... especially for a scrappy startup?In this episode of Packaging Unboxd, Evelio Mattos sits down with Monika Cascone, the designer behind the hilariously effective Anything Butt packaging. Learn more about Monika Cascone: https://www.monikacascone.comFrom working with tight budgets to building bold packaging strategies for taboo products, Monika shares the full behind-the-scenes process every young designer needs to hear.If you’re just starting your career in packaging or trying to figure out how to land your first freelance client, this episode is a blueprint. We cover what schools don’t teach you: managing clients, structuring your process, presenting multiple concepts, and staying flexible without compromising your creative value.Need to order custom retail packaging?Work with Evelio: https://idpdirect.com

Episode metadata supplied by the publisher feed · Published Jan 12, 2026

Embed this episode

NOW PLAYING

The Real Process Behind High-Impact Design for Startups

0:00 42:25

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Packaging Unboxd with Evelio Mattos?

This episode is 42 minutes long.

When was this Packaging Unboxd with Evelio Mattos episode published?

This episode was published on January 12, 2026.

Can I download this Packaging Unboxd with Evelio Mattos episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!