EPISODE · Apr 24, 2025 · 22 MIN
The Real Reason Your SEO Fails (According to a Swiss Web Strategist)
from From Startup to Wunderbrand · host Fabio Lichtler, Nicholas Kuhne
🔗 Links & ResourcesFábio Lichtler🌍 https://www.Winno.ch📷 Instagram: @winno_webdesign (content in German)00:00 – Why Fabio hates templates03:45 – How to instantly improve conversions06:10 – Why most business sites fail08:00 – Real SEO vs fake SEO11:45 – What AI means for search & voice SEO15:50 – Why Google isn’t going anywhere17:00 – Bing vs Google: What changes19:00 – Cultural challenges in the Swiss market21:00 – Translating your site properly Connect with me on:All my linksBecome a guestSign up for RiversideGet Descript #DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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What this episode covers
Is your website actually converting—or just looking pretty? Swiss web strategist Fábio Lichtler from Winno.ch breaks down why templates fail, how to fix conversion-killing content, and what AI means for SEO. No fluff, just sharp, practical advice.
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The Real Reason Your SEO Fails (According to a Swiss Web Strategist)
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