The Sales Playbook for Founders | Startup School

What this episode covers

Navigating B2B sales for the first time can feel slow and overwhelming.Drawing from his experience founding Monzo and GoCardless, YC's Tom Blomfield shares his playbook for running a tight sales process that lands real, recurring revenue. He walks through each step—free and paid pilots, opt-out contracts, long-term deals—and shows how to prove value and close customers.

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Frequently Asked Questions

How long is this episode of Y Combinator Startup Podcast?

This episode is 18 minutes long.

When was this Y Combinator Startup Podcast episode published?

This episode was published on August 15, 2025.

What is this episode about?

Navigating B2B sales for the first time can feel slow and overwhelming.Drawing from his experience founding Monzo and GoCardless, YC's Tom Blomfield shares his playbook for running a tight sales process that lands real, recurring revenue. He walks...

Can I download this Y Combinator Startup Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.