The SCAMPER Technique For Creating A Digital Information Product

Have you heard of the SCAMPER method or technique? The SCAMPER Technique is use to develop or improve products or services, even for creating a product. SCAMPER is an acronym for Substitute, Combine, Adapt, Modify/Magnify, Purpose, Eliminate/Minimize and Rearrange/Reverse. This video training was previously created for my students, to show them how to create a digital information product by using the SCAMPER method. This will help in many angles - especially getting new product creation ideas from an existing information product. After going through this episode, you'll see how SCAMPER can be adapted for information product and you'll be able to create winning info products to sell online. For the video version, you can watch it at https://youtu.be/8RNEE9aBOfM