The Secret of Building Thriving Tech Business | Godard Abel on Coffee with Closers

Entrepreneurship is a very humbling experience. The day you start, you think you’re going to change the world. But then customers say no, investors say no, recruits say no, and that’s when you realize you have no magic bullets. Today’s guest for Coffee with Closers is convinced that even after 20+ years in business, he hasn’t got any. He still needs to grind through it.   Meet Godard Abel - the co-founder and CEO of G2 - probably the most popular business software and services review platform to date. Godard’s story is mind-blowing. He went from almost getting bankrupt with his first venture to building multiple successful tech companies acquired by giants like Oracle and Salesforce.   In this episode, we’re talking about the history of G2, which started not with the idea but with a vision for company culture. Godard is also sharing some of his lessons learned over the many years in business.    What is a “peak culture” and what it takes to build this kind of company? What’s the key to keeping the team together? What role does vision play in a company’s growth and success? Why negative feedback is more powerful than praise? What’s more important in building a business – systems and processes or vision?   Enjoy!    -------------------------------------------------------------------------------------------------------------------------------  ►Find Godard Abel on LinkedIn https://www.linkedin.com/in/godardabel/ ►Visit G2 at https://www.g2.com/ -------------------------------------------------------------------------------------------------------------------------------  This series is brought to you by OneIMS - a leading digital marketing agency helping businesses win new customers.  ►Request your FREE marketing ROI audit at https://www.oneims.com/ ►Follow OneIMS online! Facebook:https://www.facebook.com/OneIMS/  LinkedIn: https://www.linkedin.com/company/oneims/Instagram: https://www.instagram.com/oneims/If you enjoyed this video, please share it. o make sure you never miss an episode of Coffee with Closers, please subscribe.