The Secret to Success in Writing Nonfiction: Insights from a PhD Turned Editor

How do you transform an academic book into one that non-academic readers will enjoy?That question is the specialty of Caroline Malloy, PhD, my guest on today’s episode. Caroline is a former high school world history teacher who earned her PhD in art history in 2013.After serving as an adjunct professor for a few years, Caroline learned of an opportunity to work as the Resident Historian on Viking Ocean cruises. 🌎 She jumped at the chance to travel and try something new.In a serendipitous turn, Caroline began taking on developmental editing and book coaching projects, and the rest (here’s a bad pun) is history! 🤓In this episode, we discuss:🚢 the differences between academic and non-fiction texts written for a wider audience,🚢 how editors can find joy in this business, no matter what their preferred niche is,🚢 the importance of centering the reader when writing a book, and🚢 marketing tips to help editors attract more clients.Don’t miss Caroline’s helpful advice for academics who are considering becoming editors–especially her second point, which hits hard and I’m sure will hold a lot of meaning for many of you. ❤️Listen on your favorite podcast app or watch the episode on YouTube here: https://youtu.be/-02RpRzwO1g If you’re an editor who wants to super-charge your business and make 2025 your best year yet, check out my membership, Digital Marketing for Academic Editors:AcadiaEditing.com/marketingAnd if you’re just dipping your toes in the water of an alt-ac life as an editor or coach, discover how you can make this dream a reality by going to:AcadiaEditing.com/BecomeAnEditor Hosted on Acast. See acast.com/privacy for more information.