The Secret To Successful Sales (That Nobody's Told You!) episode artwork

EPISODE · Apr 22, 2025 · 21 MIN

The Secret To Successful Sales (That Nobody's Told You!)

from LinkedIn Riches · host John Nemo

No, it's not about wearing Zubaz pants ... but maybe it should be!? 🤣On this episode of Nemo Radio, I'm revealing the counterintuitive secret that transformed my entire sales approach - and it's not about scripts, frameworks, or clever closing tactics.Instead, I discovered this game-changing insight after thousands of sales calls with clients across dozens of industries, and it explains why some people with average skills consistently outperform those with superior talent and knowledge.Here's what's fascinating: While most business owners obsess over perfecting their pitch, they're completely overlooking this fundamental element that makes prospects actually want to buy from you!What You'll Discover:🔑 2:15 - The unexpected "S-word" that matters more than any sales strategy (hint: it's not what you think)📚 3:30 - The powerful lesson from sales legend Les Giblin that explains why mediocre salespeople often outperform talented ones🧠 6:00 - The case study that completely flips the script on the classic "What if this doesn't work?" objection prospects give you🏆 8:45 - The psychological trigger that makes prospects see you as the prize instead of the one pitching💡 11:15 - Why your sales approach needs to match your brand's personality (and the embarrassing mistake I made early on!)🔍 14:30 - The hidden reason prospects say "I can't afford it" (and how to uncover what's really holding them back)If you've ever felt frustrated after sales calls that went nowhere, or found yourself struggling to close deals despite knowing your offering inside and out, this episode reveals the psychological foundation that top performers understand about human decision-making.Don't miss it!🚨 NEW BOOK ALERT 🚨Get the all-new, completely revised & updated version of John Nemo's bestselling book LinkedIn Riches - How To Use LinkedIn for Business, Sales and Marketing!This all-new edition has more than DOUBLED the amount of insights, ideas and strategies from previous versions of the book!HOW TO GET THE NEW BOOK:📚 Get the Paperback version📲 Get the Kindle version🎧 Get the Audiobook version (narrated by John Nemo)What you'll discover inside the book:The "$10,000 USD LinkedIn Invite Strategy" that turns cold outreach into high-ticket dealsWhy posting LESS content on LinkedIn gets you MORE premium clientsThe "1 Sentence" LinkedIn Message that instantly qualifies leadsHow to use AI to scale your LinkedIn success (without sounding robotic)The fill-in-the-blank formula to fix what 99% of LinkedIn profiles get wrongA proven, step-by-step system for turning connections into 5-6 figure clientsFree Book Bonuses:Step-by-Step Video Training TutorialsFill-in-the-Blank LinkedIn Profile TemplatesLinkedIn Messaging Scripts, Content Templates & MoreWHERE YOU CAN FIND JOHN NEMO📝 Sign Up for the "LinkedIn Lead Generation Tips" Newsletter🤝 Connect with John Nemo on LinkedIn!🎯 "Done For You" LinkedIn Lead Generation Services🎁 Free Tips, Trainings & ResourcesFREE BOOKS FROM JOHN NEMO📚 LinkedIn Lead Generation for Business Coaches & Consultants📚 LinkedIn Lead Generation for Franchise Consultants📚 The Ultimate LinkedIn Profile Template

No, it's not about wearing Zubaz pants ... but maybe it should be!? 🤣On this episode of Nemo Radio, I'm revealing the counterintuitive secret that transformed my entire sales approach - and it's not about scripts, frameworks, or clever closing tactics.Instead, I discovered this game-changing insight after thousands of sales calls with clients across dozens of industries, and it explains why some people with average skills consistently outperform those with superior talent and knowledge.Here's what's fascinating: While most business owners obsess over perfecting their pitch, they're completely overlooking this fundamental element that makes prospects actually want to buy from you!What You'll Discover:🔑 2:15 - The unexpected "S-word" that matters more than any sales strategy (hint: it's not what you think)📚 3:30 - The powerful lesson from sales legend Les Giblin that explains why mediocre salespeople often outperform talented ones🧠 6:00 - The case study that completely flips the script on the classic "What if this doesn't work?" objection prospects give you🏆 8:45 - The psychological trigger that makes prospects see you as the prize instead of the one pitching💡 11:15 - Why your sales approach needs to match your brand's personality (and the embarrassing mistake I made early on!)🔍 14:30 - The hidden reason prospects say "I can't afford it" (and how to uncover what's really holding them back)If you've ever felt frustrated after sales calls that went nowhere, or found yourself struggling to close deals despite knowing your offering inside and out, this episode reveals the psychological foundation that top performers understand about human decision-making.Don't miss it!🚨 NEW BOOK ALERT 🚨Get the all-new, completely revised & updated version of John Nemo's bestselling book LinkedIn Riches - How To Use LinkedIn for Business, Sales and Marketing!This all-new edition has more than DOUBLED the amount of insights, ideas and strategies from previous versions of the book!HOW TO GET THE NEW BOOK:📚 Get the Paperback version📲 Get the Kindle version🎧 Get the Audiobook version (narrated by John Nemo)What you'll discover inside the book:The "$10,000 USD LinkedIn Invite Strategy" that turns cold outreach into high-ticket dealsWhy posting LESS content on LinkedIn gets you MORE premium clientsThe "1 Sentence" LinkedIn Message that instantly qualifies leadsHow to use AI to scale your LinkedIn success (without sounding robotic)The fill-in-the-blank formula to fix what 99% of LinkedIn profiles get wrongA proven, step-by-step system for turning connections into 5-6 figure clientsFree Book Bonuses:Step-by-Step Video Training TutorialsFill-in-the-Blank LinkedIn Profile TemplatesLinkedIn Messaging Scripts, Content Templates & MoreWHERE YOU CAN FIND JOHN NEMO📝 Sign Up for the "LinkedIn Lead Generation Tips" Newsletter🤝 Connect with John Nemo on LinkedIn!🎯 <a href="https://nemomediagroup.com/" target="_blank"...

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The Secret To Successful Sales (That Nobody's Told You!)

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How NOT to be Broke Julie Creffield Welcome to "How Not to be Broke" with serial entrepreneur and business legacy strategist Julie Creffield. This podcast is dedicated to challenging perceptions of wealth and worthiness, shining the spotlight on social mobility and the opportunity to use business as a vehicle for change, without the "We can all be millionaires" BS. As a seasoned business growth strategist, Julie has a track record of transforming the lives and businesses of over 3000 solopreneurs, helping them shape their legacy and work towards financial freedom.But beyond that her work as a consultant, and change-maker over the past 25 years has seen her impact on the lives of millions of ordinary people.From her humble beginnings to her success as an international keynote speaker and author, Julie has a story way beyond the traditional "Rags to Riches" oneEach episode is packed with wisdom drawn from her experience, showcasing how to take immediate, fearless action on your vision, make smart tactical decisio Explicit Don't Say Content Devin Bramhall & Margaret Kelsey The marketing and business strategy podcast that executives and marketing leaders can't stop talking about. Marketing veterans Devin Bramhall (Animalz, Help Scout) & Margaret Kelsey (InVision, OpenView) use their combined 20+ years of experience to increase the business impact of marketing by creating shared understanding of its purpose and outcomes among marketing leaders, founders/CEOs & others in the C-suite.No tactics, playbooks, guides, or interviews with smart people (or anyone). Just in-depth conversations about B2B marketing behind the scenes:Communicating value of marketing to executives and foundersManaging marketing teamsTrends in B2B marketing: AI, TikTok, YouTube, LinkedIn, social platforms, email, and moreMarketing strategy: Product-led Growth (PLG), Community marketing, Influencer marketing, micro influencersCreated in partnership with Share Your GeniusAn award-winning podcast pr Explicit Of Record | The latest in digital marketing & advertising Of Record Are you a CMO, business owner or digital marketing professional?Of Record is your weekly listen for what’s happening in the digital media space. We’ll cover the latest with Facebook, Google, LinkedIn, Twitter, Instagram, YouTube and other rising players in the digital space. We discuss breaking platform changes and updates with a marketer's eye to keep you current and provide analysis on how those changes will impact you and your profession.Subscribe to our podcast and you'll even catch the occasional deep dive consultation with special guests from the business, non-profit or government space. You’ll hear a behind the scenes conversation from real organizations facing modern-day challenges. These conversations are a great opportunity for marketers to understand the challenges faced by diverse industries, hear some new ideas for their own clients or organizations, and get the latest scoop in the fast-paced and ever-changing digital media r Explicit Real Talk with Leigh Brown Leigh Brown Real Talk with Leigh Brown🎙️ Formerly Crazy Sh*t in Real EstateShatter the HGTV-induced veneer of real estate! On Real Talk with Leigh Brown, nothing's off-limits. Whether it's the real estate roller coaster, housing policies that make no sense, or the unpredictable chaos of working with people, Leigh brings bold stories, smart perspective, and a whole lotta sass.It's the truth behind the transactions, from deals that go sideways to the moments that remind you why this work matters. If you've ever felt like no one's saying what really goes down in real estate... you just found your people.Pull up a chair. You're in good company now.Never miss a beat from Leigh by visiting https://leighbrown.comDM Leigh Brown on Instagram: @leighthomasbrownDM Leigh Brown on Facebook: https://www.facebook.com/LeighBrownSpeaker/DM Leigh Brown on LinkedIn: https://www.linkedin.com/in/leighthomasbrown/ Explicit

Frequently Asked Questions

How long is this episode of LinkedIn Riches?

This episode is 21 minutes long.

When was this LinkedIn Riches episode published?

This episode was published on April 22, 2025.

What is this episode about?

No, it's not about wearing Zubaz pants ... but maybe it should be!? 🤣On this episode of Nemo Radio, I'm revealing the counterintuitive secret that transformed my entire sales approach - and it's not about scripts, frameworks, or clever closing...

Can I download this LinkedIn Riches episode?

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