The shell got tight - why Seeking Simplicity became #BeMoreLobster episode artwork

EPISODE · May 31, 2026 · 10 MIN

The shell got tight - why Seeking Simplicity became #BeMoreLobster

from Seeking Simplicity · host Louise Cartwright

Welcome to the debut episode of "Be More Lobster," the newly evolved podcast formerly known as Seeking Simplicity! In this heartfelt and insightful introduction, I share the personal journey that inspired the podcast’s transformation and sets the stage for what listeners can expect moving forward.Episode HighlightsFrom Seeking Simplicity to Be More Lobster:I reflect on the podcast’s origins during a season of grief, perimenopause, family struggles, and the craving for a slower, simpler life (00:08). I discuss how this need for simplicity was just the beginning of a bigger vision (01:26).Evolving Ambitions:Even amidst life’s messiness, I noticed how my clients’ ambitions didn’t disappear—they evolved or changed shape. Women are still striving for success, freedom, and wealth, but also want to truly enjoy the journey (01:54).The Lobster Analogy:Discover the "Be More Lobster" metaphor, inspired by a short YouTube video about how lobsters grow by embracing discomfort and vulnerability (03:40). I explain that pain and stretch are not signs of brokenness but essential parts of growth (05:20).Women in Business:The conversation shifts to speaking directly to women building businesses that are extensions of themselves—often accidental entrepreneurs driven by life experiences and deep passions (06:38).Mindset & Managing Discomfort:Learn why managing our minds and emotional well-being is crucial, especially for women juggling hard emotions, multiple goals, and fluctuating life circumstances like perimenopause (07:09).Enjoying the Journey:I challenge the pattern of postponing joy and encourage you to embrace the stretch of growth along the way, not just after reaching the "destination" (08:20).Key Questions to Reflect OnWhere have you been making discomfort mean something's gone wrong?What happens when you view discomfort as a sign of growth?What are you in the process of growing into? (09:11)Listener InvitationBinge the first batch of short, practical episodes, and ask yourself with each one:"How can I apply this to me? Where does this apply to me?"Join Louise on this Be More Lobster journey, embracing real conversations, real business, real life, and the empowerment to grow through life’s stretches.Tune in now and don’t forget to subscribe for future episodes!

Episode metadata supplied by the publisher feed · Published May 31, 2026

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Welcome to the debut episode of "Be More Lobster," the newly evolved podcast formerly known as Seeking Simplicity! In this heartfelt and insightful introduction, I share the personal journey that inspired the podcast’s transformation and sets the stage for what listeners can expect moving forward. Episode Highlights From Seeking Simplicity to Be More Lobster: I reflect on the podcast’s origins during a season of grief, perimenopause, family struggles, and the craving for a slower, simpler lif...

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The shell got tight - why Seeking Simplicity became #BeMoreLobster

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