The Shocking Truth About AI in Marketing That Small Business Owners Need to Know - Victoria Shepherd episode artwork

EPISODE · Sep 2, 2025 · 39 MIN

The Shocking Truth About AI in Marketing That Small Business Owners Need to Know - Victoria Shepherd

from The Vince Perri Podcast · host The Vince Perri Podcast

The Shocking Truth About AI in Marketing That Small Business Owners Need to Know - Beyond The Claim with Victoria Shepherd AI is rewriting the rules of marketing and most small business owners have no idea what just happened. In this episode of Beyond The Claim, Vince Perri sits down with Victoria Shepherd (CEO of Welcome Place Marketing) to reveal the shocking truth about AI, Google AI Overviews, and why your old marketing playbook no longer works. If your website traffic dipped or your ads stopped converting, this conversation will show you the new blueprint. Learn how to use AI tools the right way, why LinkedIn personal pages outperform company pages, and how to build trust signals that drive leads and revenue. What you will learn: • How Google AI Overviews are destroying traffic and what to do about it • Why trust signals (reviews, bios, FAQs) are more powerful than keywords • The LinkedIn strategy that actually creates new business • How to repurpose YouTube and blog content into a full funnel • The future of digital marketing and why your website is no longer enough Guest links: Website: https://www.welcomeplacemarketing.com/ LinkedIn: https://www.linkedin.com/in/victorialshepherd/ Instagram: https://www.instagram.com/tallchickvic/ X: https://x.com/tallchickvic 💎 This episode is sponsored by The Farber Law Firm, visit Farber at https://bit.ly/thefarberlawfirm 📍Download our FREE Public Adjuster guide, become your own boss, and start strong in the industry! https://www.commercialclaimsadvocate.com/free-insurance-claims-career-guide/ Thank you for being a vital part our Show 🧡 TAGS: #insuranceclaims #publicadjusters #homeowner #insuranceagent #homeownersinsurance #insuranceclaimspecialist #publicadjustersmiami #roofrepair #homeinsuranceagent #freeinspection #publicadjuster #propertyinsurance #haildamage #insuranceclaim #negotiate #homeinsurancequote #roofingcompany #homeinsuranceclaim #homeinspections #fireprotection #waterdamagerestoration #firedamage #homeinsurance #insuranceclaimhelp #insuranceclaims #roofer #waterdamage #publicadjusterflorida #roofdamage #waterleak #publicadjusters #homeinsurancespecialists #adjuster #restorationcompany

The Shocking Truth About AI in Marketing That Small Business Owners Need to Know - Beyond The Claim with Victoria Shepherd AI is rewriting the rules of marketing and most small business owners have no idea what just happened. In this episode of Beyond The Claim, Vince Perri sits down with Victoria Shepherd (CEO of Welcome Place Marketing) to reveal the shocking truth about AI, Google AI Overviews, and why your old marketing playbook no longer works. If your website traffic dipped or your ads stopped converting, this conversation will show you the new blueprint. Learn how to use AI tools the right way, why LinkedIn personal pages outperform company pages, and how to build trust signals that drive leads and revenue. What you will learn: • How Google AI Overviews are destroying traffic and what to do about it • Why trust signals (reviews, bios, FAQs) are more powerful than keywords • The LinkedIn strategy that actually creates new business • How to repurpose YouTube and blog content into a full funnel • The future of digital marketing and why your website is no longer enough Guest links: Website: https://www.welcomeplacemarketing.com/ LinkedIn: https://www.linkedin.com/in/victorialshepherd/ Instagram: https://www.instagram.com/tallchickvic/ X: https://x.com/tallchickvic 💎 This episode is sponsored by The Farber Law Firm, visit Farber at https://bit.ly/thefarberlawfirm 📍Download our FREE Public Adjuster guide, become your own boss, and start strong in the industry! https://www.commercialclaimsadvocate.com/free-insurance-claims-career-guide/ Thank you for being a vital part our Show 🧡 TAGS: #insuranceclaims #publicadjusters #homeowner #insuranceagent #homeownersinsurance #insuranceclaimspecialist #publicadjustersmiami #roofrepair #homeinsuranceagent #freeinspection #publicadjuster #propertyinsurance #haildamage #insuranceclaim #negotiate #homeinsurancequote #roofingcompany #homeinsuranceclaim #homeinspections #fireprotection #waterdamagerestoration #firedamage #homeinsurance #insuranceclaimhelp #insuranceclaims #roofer #waterdamage #publicadjusterflorida #roofdamage #waterleak #publicadjusters #homeinsurancespecialists #adjuster #restorationcompany

NOW PLAYING

The Shocking Truth About AI in Marketing That Small Business Owners Need to Know - Victoria Shepherd

0:00 39:47

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Frequently Asked Questions

How long is this episode of The Vince Perri Podcast?

This episode is 39 minutes long.

When was this The Vince Perri Podcast episode published?

This episode was published on September 2, 2025.

What is this episode about?

The Shocking Truth About AI in Marketing That Small Business Owners Need to Know - Beyond The Claim with Victoria Shepherd AI is rewriting the rules of marketing and most small business owners have no idea what just happened. In this episode of...

Can I download this The Vince Perri Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!