The Strategic Value of Unique Corporate Gifts, Like Gourmet Cookies episode artwork

EPISODE · Nov 20, 2024 · 5 MIN

The Strategic Value of Unique Corporate Gifts, Like Gourmet Cookies

from Reinventing Professionals · host Ari Kaplan

I spoke with Dr. Silvia Hodges Silverstein, CEO Emerita of the Buying Legal Council and advisor to Last Crumb, a gourmet cookie company. We discussed her career journey from legal procurement to luxury branding, the strategic value of unique corporate gifts, like gourmet cookies, in fostering client relationships and loyalty for law firms, and advice for professionals considering a career shift.

Episode metadata supplied by the publisher feed · Published Nov 20, 2024

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